conducting sales meetings selling and marketing management

Marketing Specialist -…

Marketing Specialist - B2B Multinazionale leader nel settore dei servizi Kei Responsibilities: Develop and implement a marketing plan and initiatives (incl. Online-Marketing) Generate and maintain key market data and insights that enable development of country marketing strategies Execute country specific marketing activities in support Ensure that marketing programmes and activities are executed ensuring brand compliance and also coordinated with global initiatives and programs Oversee in-country industry relations Drive internal and external communications activities to defined stakeholders Provide suitable and appropriate marketing and sales materials to the Commercial Teams to assist in their activities Support customer communications activities, to include: Customer Loyalty Program for developing and implementing appropriate action plans to improve Customer Loyalty based on the analysis of results Participate and execute European or Global marketing projects from international teams within local countries Experience of planning and executing B2B marketing solutions, strategies and programmes to meet revenue and lead generation targets, create impactful market positioning, and enable the sales and commercial teams Excellent Interpersonal skills / savvy and culture awareness Customer focus and stakeholder engagement skills With a proactive and innovative approach Excellent ability to create clear and purposeful written content for multiple formats and audiences. Drive results Self-starter Good analytical skills Travel required. Inserzionista: Page Personnel

International marketing and export management

Vendesi libro di marketing internazionale in lingua inglese. Usato pochissimo, solo 10 pagine sottolineate, il resto praticamente nuovo. Vendo o scambio con altro editore prentice hall financial Times.

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Lehmann] Analysis for Marketing Planning]

ISBN: , SKU: , AUTHOR: Lehmann, Donald R. / Winer, Russell S., PUBLISHER: Irwin/McGraw-Hill, Analysis for Marketing Planning focuses on the analysis needed for sound Marketing decisions and is structured around the core marketing document--the Marketing Plan. Whether studying Marketing strategy or Product/Brand Management decisions, students need to be able to make decisions based from sound analysis. This book does not attempt to cover all aspects of the marketing plan; rather it focuses on the analysis pertaining to a product's environment, customers and competitors.

SALES MANAGER (Nürnberg, Germany)

For a very important client, a leading European manufacturer of a wide range synthetic fibres we are looking for a Sales Manager to support the development of PA and PET business in DACH market, implementing and executing sales plans, ensuring the achievement of targets and boosting the overall customer satisfaction. Your main responsibilities will be: Pursue market segment sales growth. Keep relationship with customers; constantly monitor the market, the specific industry, competitors and products; identify and exploit opportunities Support the Sales & Marketing Director in defining the overall sales strategies and profit targets. Ensure the achievement of the assigned targets as well as implementation of key account plans and pricing, in strict coordination with Sales Marketing Director. Ensure the execution of the sales activities in line with the budget and the assigned customers portfolio. Provide accurate and timely reporting of activities including sales forecasts, status of sales pipeline and results of prospecting activities. Negotiate terms of agreement, price, delivery date and payment conditions in strict coordination with relevant Sales Managers. Ensure gathering of marketing intelligence and analyses by using the applicable tools Support the Sales Managers in preparing the Sales budget. Support in organizing and participating in trade show activities. Education and Professional Experience Required: Master Degree or equivalent knowledge At least 5 years working experience in manufactured goods sales (preferably in Textile industry) Languages: German (mother-tongue or full professional knowledge), English (good), Italian (wish to have) Location: Home based Available to travel at least 70% of working time What we offer is an undetermined contract and a compensation around

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Knowledge Management and Virtual Organizations

ISBN: , SKU: , AUTHOR: Malhotra, Yogesh, PUBLISHER: Idea Group Publishing, Based on the completion of the latest knowledge, research and practices, Knowledge Management and Virtual Organizations synthesizes the latest thinking in knowledge management with the design of information technology and the Internet-enabled new organization forms. The major emphasis of this exciting book is on knowledge management, virtual organizations and teams, and success factors for knowledge management and virtual organizations.

Active Technologies for Network and Service Management: 10th

ISBN: , SKU: , AUTHOR: Stadler, R. / Stiller, B. / Stadler, Rolf, PUBLISHER: Springer, This book constitutes the refereed proceedings of the 10th IFIP/IEEE International Workshop on Distributed Systems: Operations and Management, DSOM'99, held in Zurich, Switzerland in October with the topical focus on Active Technologies for Network and Service Management. The 20 revised full papers presented were carefully reviewed and selected from more than 50 submissions. The papers are organized in topical sections on decentralized monitoring and anomaly detection, management components and multi-domain management, the future of SNMP-based management, programmable SNMP-based management, management of programmable and active networks, IT and enterprise management, and management tools.

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Marketing: The Enyclopedic Dictionary

ISBN: , SKU: , AUTHOR: Mercer / Lastmercer / Mercer, David, PUBLISHER: Wiley-Blackwell, " Marketing is an international textbook designed for undergraduates and MBA courses. In addition to providing comprehensive coverage of all traditional marketing topics, it also covers applications and issues within the service and non-profit sectors, together with new developments in marketing theory and practice.

Management e marketing dei servizi

Vendo libro MANAGEMENT E MARKETING DEI SERVIZI di Christian Gronroos, seconda edizione. Il libro è in buone condizioni, sottolineato solo a matita. Prezzo:15€ Per informazioni:

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A Practical Approach to Sales Management

ISBN: , SKU: , AUTHOR: Kujnish Vashisht, PUBLISHER: Atlantic Publishers and Distributors, NA

Selling to VITO: The Very Important Top Officer

ISBN: , SKU: , AUTHOR: Parinello, Anthony / Waitley, Denis, PUBLISHER: Adams Media Corporation, This book contains all the tactics you need to get appointments with impossible-to-reach top decision makers. These are the Very Important Top Officers (VITO's), the people with the ultimate veto power who hold the key to the length of your sales cycle, the duration of the business relationship, and the size of your sale (and your commission). Selling to VITO shows how to: -- Get into new accounts at the top -- Keep out of time-consuming log-jams -- and into VITO's office. -- Promote loyalty at the top with existing customers and capture add-on business Selling to VITO offers innovative new ideas and street-smart tactics for reaching the very top person in any organization. It's based on the seminars that have helped thousands of sales performers from top corporations like Canon, 3M, Hewlett-Packard, and MCI bust quotas and increase commissions.

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Secrets of Closing Sales: Revised and Updated, Seventh

ISBN: , SKU: , AUTHOR: Roth, Charles B. / Alexander, Roy, PUBLISHER: Portfolio, Ever notice that the upper 20 percent of salespeople tend to close more than 80 percent of the sales? Since , "Secrets of Closing Sales" has helped thousands of salespeople rise to the top. Now in its seventh revised edition, this classic bestseller has been updated to meet the challenges of todayas competitive and changing sales environment. With detailed coverage of new selling methods, innovative strategies, and a treasury of real-life examples, this book will teach you, step by step, how to: a Read a prospectas unspoken signals a Combat objections such as aIall think it overa or aYour price is too higha a Ask for more than you really needaand get it a Uncover your buyeras hidden weaknessaand overcome it Highlighted by actual case histories that demonstrate these successful selling strategies and techniques, "Secrets of Closing Sales" is the one tool that sales professionalsawhether veterans or newcomersaneed to double or even triple their current income.

Sales and Marketing Careers in the Tech Sector

ISBN: , SKU: , AUTHOR: Wolpert, David K., PUBLISHER: Swordfish Communications, Are you considering a sales or marketing career in the technology sector? Whether you're an undergraduate seeking an internship, a recent college graduate looking for your first job, an experienced professional considering a career change into the tech sector, someone already working for a technology company but interested in learning about other career options, or even if you're just curious what all these tech people do for a living, this book is for you. While there are plenty of books that will help you land a job -- how to write a resume, how to interview, and so on - this is the first book that actually defines in detail what those sales and marketing positions with tech companies are all about. It will help you decode tech industry jargon and navigate the confusing maze of tech company sales and marketing positions so that you can pinpoint the role that is right for you. Inside the book, you will learn about the 15 most common Sales and Marketing roles in tech companies, what individuals in each of these roles do day-to-day, the most important skills for each position, typical career paths for each role, and the hierarchy of job titles.

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Expert Pain Management

ISBN: , SKU: , AUTHOR: Springhouse Publishing, PUBLISHER: Springhouse Corporation, Readers learn pain management techniques and how to foster a successful team approach. Contents include principles of nociception and pain, pharmacology of pain management, diagnostic tools, common pain syndromes, psychological aspects of pain, noninvasive techniques, medical and surgical techniques, complementary therapies, cancer pain management, acute pain management, care of children with pain, care of elderly with pain, referrals to professional contacts and resources, selected references, and index.

Health Services Research Methods

ISBN: , SKU: , AUTHOR: Shi, Leiyu, PUBLISHER: Cengage Learning, This book is intended to become a reference on research methods and analysis for health related research. It provides health students, practitioners, and researchers with a practical guide for conducting and evaluating health related research. It details the major components involved in conducting research including conceptualization, groundwork, choice of research methods, design, sampling, measurement, data collection and processing, statistical analysis and research reporting and application.

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Libri di marketing

Vendesi i seguenti libri di marketing: 1. russel s. Winer, ravi dhar, Fabrizio Mosca - marketing management - Apogeo. Costo originale 38€. 2. philip Kotler, Kevin L. Keller - il marketing del nuovo millennio, seconda edizione - pearson prentice hall. Costo originale 38€.

Guerrilla Marketing: Easy and Inexpensive Strategies for

ISBN: , SKU: , AUTHOR: Levinson, Jay Conrad / Levinson, Jeannie / Levinson, Amy, PUBLISHER: Houghton Mifflin Harcourt (HMH), When Guerrilla Marketing was first published in , Jay Levinson revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid ideas that really work, Levinson's philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success including * strategies for marketing on the Internet (explaining when and precisely how to use it) * tips for using new technology, such as podcasting and automated marketing * programs for targeting prospects and cultivating repeat and referral business * management lessons in the age of telecommuting and freelance employees Guerrilla Marketing is the entrepreneur's marketing bible -- and the book every small-business owner should have on his or her shelf.

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Managing Your Band: Artist Management: The Ultimate

ISBN: , SKU: , AUTHOR: Marcone, Stephen, PUBLISHER: HiMarks Publishing Company, University of Miami Music Business Professor James Progris calls Managing Your Band "the best book on personal management out there," and Donald Groder, the Chair of the Music Business/Management Department at Berklee College of Music says it is "a good teaching text and a layman's answer to the band's business operations." This comprehensive new edition is filled with helpful diagrams and sample documents to make band management easy. It includes chapters on Personal Management, The Contract, Marketing the Artist, The Recording Company, The Recording Contract, Touring, Merchandising, Endorsements and Sponsorship, and much more. Also includes interesting case studies of famous legal battles in the music industry. 260 pages.

Selling Photography

ISBN: , SKU: , AUTHOR: Antrobus, Roger / Watson-Guptill, PUBLISHER: Amphoto Books, A picture may be worth a thousand words, but in his straightforward approach to the fine art of selling photography, author and professional photographer Roger Antrobus explains how a picture can also be worth thousands of dollars. Selling Photography provides practical answers to the questions every photographer asks when making the move from amateur to professional: What makes a photo commercially viable? What kind of equipment should be used? What kind of agencies are out there, and how should they be approached? Combining practical marketing advice with how-to guidance for taking photos that impress, this valuable resource provides an overview of all the markets available for selling photographs--spec, photo libraries, commission, even the Internet--and reveals dozens of surefire approaches for making sales. This one-stop guide also features 150 stunning examples of the author's best-selling images--covering everything from climbers on a snow-capped mountain to a semiabstract, time-released exposure of car lights at night. Each image is fully captioned to explain how it was shot, why it was taken, the artistic and special effects involved, and the reasons for its commercial success. Packed with an array of no-fail tips and surefire strategies, Selling Photography is the definitive source of real-life success tips for photographers who want to market and promote their work effectively.

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Information and Communication Technologies in Tourism

ISBN: , SKU: , AUTHOR: Buhalis, Dimitrios / Tjoa, A. Min / Jafari, Jafar, PUBLISHER: Springer, The proceedings of the conference ENTER - International Conference on Information and Communication Technologies in Tourism - provide an international forum for the discussion of the role of telecommunication and information systems in tourism, inform potential users and people concerned with the importance of such technologies and explain their functioning. The following topics are treated in this volume: Dynamic Marketing Applications Using IT. - Designing Information Systems. - Using the Internet. - Transformation of the Travel Industry. - Re-engineering Management Approaches. - Enhancing Tourism Intermediaries. - New Horizons for Destination Management Systems. - Strategic Management in Tourism. - New IT Uses in Tourism.

Capital Investment Analysis for Engineering and Management

ISBN: , SKU: , AUTHOR: Canada, John R. / Sullivan, William G. / White, John A., PUBLISHER: Prentice Hall, This guide enables engineers and engineering managers to communicate effectively with financial professionals, while offering a balanced presentation of the basics of engineering economic analysis. Focuses on real management situations. Provides accounting/cost accounting fundamentals to measure results. Introduces the concept of "options analysis" applied to capital investment decisions. Aids in conducting economic analyses with liberal use of spreadsheets. Introduces tax considerations and their consequences. For those interested in learning more about capital investment decision methodologies, particularly engineers and engineering managers. Acquista Ora

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Marketing Management

Un testo classico marketing di Philip Kotler. Studiato in tutte le università del mondo, edizione aggiornata e ampliata. Spedizione inclusa in tutta Italia

Opportunities In Human Resource Management Careers

ISBN: , SKU: , AUTHOR: McKenzie, J. Steven, Traynor, William J., PUBLISHER: Contemporary Books, "Opportunities In Human Resource Management Careers offers job seekers essential information about a variety of careers within the field of human resource management and includes training and education requirements, salary statistics, and professional and Internet resources.

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Cassettes-Open for Business

ISBN: , SKU: , AUTHOR: Fournier, Carol Ann / Chastain, Kenneth, PUBLISHER: Heinle & Heinle Publishers, Open for Business familiarizes students with vocabulary related to sales, finance, marketing, retail, banking and accounting, and with techniques for writing memos and business letters. -- Communicative exercises and activities -- Four themes: employment skills, collaboration skills, memo/letter writing skills, vocabulary and idioms -- Glossary of business terms

Risk Management: Concepts and Guidance, Third Edition

ISBN: , SKU: , AUTHOR: Pritchard Carl L, PUBLISHER: Esi International, An encyclopedia of risk management tools, this third edition covers the latest perspectives on risk. It focuses on a systematic approach to risk management and highlights specific techniques that enhance organizational risk identification, assessment, and management. Providing a blueprint for assessing and mitigating risk, the book addresses risk processes and practices as well as specific risk management techniques. It includes four appendices that contain information on contractor risk management, list of risk sources, basic probability concepts, quantifying expert judgement, and special notes on software risk. The book concludes with a glossary of terms.

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Practical Coal Mine Management

ISBN: , SKU: , AUTHOR: Britton, Scott G., PUBLISHER: John Wiley & Sons, A practical, detailed guide to all aspects of the structure, organization, and management of today's coal mining operations, with special emphasis on middle and front-line management. Delineates guidelines for becoming an effective mine manager. Discusses a wide range of techniques for improving mine productivity, labor-management relations, costs, training, and safety.

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