mindmapping china language discourse and advertising in

Japanese Language, Life & Culture

ISBN: , SKU: , AUTHOR: Gilhooly, Helen, PUBLISHER: McGraw-Hill Companies, Teach Yourself Language, Life, and Culture titles delve into the customs and ways of their featured countries, taking a respectful yet lively point of view. Topics include government, arts, language, work, leisure, education, festivals, and food. Each title explains the role of language in shaping culture and provides practical information for travelers. Find out about traditional Chinese medicine, English fish and chips, the Welsh red dragon, and even Christmas in Japan.

The Cambridge Encyclopedia of Language

ISBN: , SKU: , AUTHOR: Crystal, David, PUBLISHER: Cambridge University Press, This Second Edition of The Cambridge Encyclopedia of Language presents a mass of new information and introduces the subject of language to a fresh generation of students and general readers. Probably the most successful general study of language ever published, The Cambridge Encyclopedia of Language covers all the major themes of language study, including popular ideas about language, language and identity, the structure of language, speaking and listening, writing, reading, and signing, language acquisition, the neurological basis of language, and languages of the world. Exposing this work to a new generation of readers, the Second Edition extends the range of coverage to include advances in areas such as machine translation, speech interaction with machines, and language teaching. There is new material on acoustics, physiological concepts of language, and World English, and a complete update of the language distribution maps, language-speaking statistics, table of the world's languages, and further reading. All geopolitical material has been revised to take account of boundary changes. The book has been redesigned and is presented for the first time in full color, with new pictures and maps added.

Interpreting Interviews

ISBN: , SKU: , AUTHOR: Kerrigan, Michael / Alvesson, Mats, PUBLISHER: Sage Publications (CA), This text offers a critique of traditional interviewing practices and provides a framework for thinking about issues such as trustworthiness, identity, and language in a conceptual rather than technical context, allowing you to develop your own reflexive practice. The research interview is in with the brick and mortar of qualitative research, and is one of the routine methods of obtaining knowledge of individuals, groups, and organizations. Through the use of eight original metaphors drawing on trends in language, subject, and discourse, this cutting-edge text will encourage you to question the interpretive nature and theoretical underpinnings not only of your interview method, but of the knowledge which is conveyed through it.

Latin Language and Latin Culture: From Ancient to Modern

ISBN: , SKU: , AUTHOR: Farrell, Joseph / Feeney, D. C. / Hinds, Stephen, PUBLISHER: Cambridge University Press, The Latin language is popularly imagined in a number of specific ways: as a masculine language, an imperial language, a classical language, a dead language. This book considers the sources of these metaphors and analyzes their effect on how Latin literature is read. By reading with and more commonly against these metaphors, the book offers a different view of Latin as a language and as a vehicle for cultural practice. The argument ranges over a variety of texts in Latin and texts about Latin from antiquity to the twentieth century.

Discourse and Dominion in the Fourteenth Century: Oral

ISBN: , SKU: , AUTHOR: Gellrich, Jesse M., PUBLISHER: Princeton University Press, This wide-ranging study of language and cultural change in fourteenth-century England argues that the influence of oral tradition is much more important to the advance of literacy than previously supposed. In contrast to the view of orality and literacy as opposing forces, the book maintains that the power of language consists in displacement, the capacity of one channel of language to take the place of the other, to make the source disappear into the copy. Appreciating the interplay between oral and written language makes possible for the first time a way of understanding the high literate achievements of this century in relation to momentous developments in social and political life. Part I reasseses the "nominalism" of Ockham and the "realism" of Wyclif through discussions of their major treatises on language and government. Part II argues that the chronicle histories of this century are tied specifically to oral customs, and Part III shows how "Sir Gawain and the Green Knight and Chaucer's "Knight's Tale confront outright the displacement of language and dominion. Informed by recent discussions in critical theory, philosophy, and anthropology, the book offers a new synoptic view of fourteenth-century culture. As a critique of the social context of medieval literacy, it speaks directly to postmodern debate about the politics of historicism today.

A New China: An Intermediate Reader of Modern Chinese

ISBN: , SKU: , AUTHOR: Chou, Chih-P'Ing / Chiang, Joanne / Eagar, Jianna, PUBLISHER: Princeton University Press, Originally published in , "A New China" has become a standard textbook for intermediate Chinese language learning. This completely revised edition reflects China's dramatic developments in the last decade and consolidates the previous two-volume set into one volume for easy student use. Written from the perspective of a foreign student who has just arrived in China, the textbook provides the most up-to-date lessons and learning materials about the changing face of China. The first half of the book follows the life of an exchange student experiencing Beijing for the first time. Chinese language students are guided step-by-step through the stages of arriving at the airport, going through customs, and adjusting to Chinese university dormitories. The revised edition includes new lessons on daily life, such as doing laundry and getting a haircut, as well as visiting the zoo, night markets, and the Great Wall. Later lessons discuss recent social and political issues in China, including divorce, Beijing traffic, and the college entrance examination. "A New China" provides detailed grammar explanations, extensive vocabulary lists, and homework exercises.Single-volume, user-friendly format New lessons and vocabulary reflecting daily living in China Includes China's recent social and political issues Detailed grammar explanations, vocabulary lists, and homework exercises Uses both traditional and simplified characters

Psycholinguistics: The Key Concepts

ISBN: , SKU: , AUTHOR: Field, John, PUBLISHER: Routledge, Psycholinguistics is an authoritative, wide-ranging and up-to-date A to Z guide to this important field. Cross-referenced, with suggestions for further reading and a full index, this book is a highly accessible introduction to the main terms and concepts in psycholinguistics. Psycholinguistics offers over 170 entries covering the key areas: psychological processes first language acquisition the nature of language brain and language language disorders. This comprehensive guide is an essential resource for all students of English language, linguistics and psychology. Acquista Ora

Crossword Companion

ISBN: , SKU: , AUTHOR: Curtis, Stephen / Manser, Martin, PUBLISHER: Wordsworth Classics, The Wordsworth Reference Library includes language dictionaries, language guides, historical references, and much more. This popular series covers everything from the familiar and practical to the extraordinary and outrageous.

The Names of Things: Life, Language, and Beginnings in the

ISBN: , SKU: , AUTHOR: Morrow, Susan Brind, PUBLISHER: Riverhead Books, A striking, original memoir of the archaeology of language praised as "an etymological wonderment" (William Safire) and "simply and eloquently -- magic".

The Blackwell Guide to Philosophy of Language

ISBN: , SKU: , AUTHOR: Devitt, Michael / Hanley, Richard, PUBLISHER: Blackwell Publishers, The "Blackwell Guide to Philosophy of Language" is a collection of twenty new essays in a cutting-edge and wide-ranging field. Surveys central issues in contemporary philosophy of language while examining foundational topics Provides pedagogical tools such as abstracts and suggestions for further readings Topics addressed include the nature of meaning, speech acts and pragmatics, figurative language, and naturalistic theories of reference Acquista Ora

Dictionary of Modern English Grammar

ISBN: , SKU: , AUTHOR: Halley, N., PUBLISHER: Wordsworth Classics, The Wordsworth Reference Library includes language dictionaries, language guides, historical references, and much more. This popular series covers everything from the familiar and practical to the extraordinary and outrageous.

Gateway to Language and Culture

Gateway to Language and Culture. Di Kiaran O'Malley. Editore: LANG. ISBN: . Ottime condizioni. Massima disponibilità per ulteriori informazioni/foto.

Uncover the Hidden Power of Television Programming:... and

ISBN: , SKU: , AUTHOR: Clancy, Kevin J. / Lloyd, David W., PUBLISHER: Sage Publications (CA), Demonstrating that television (and print) can be much more powerful advertising vehicles than has ever been supposed, the original research reported in this book finds that the more involved viewers are in a television programme, the greater the impact of the advertising carried by the programme. The book provides insight into how an advertiser can make the firm's advertising money work harder and smarter.

Living Words: Language, Lexicography, and the Knowledge

ISBN: , SKU: , AUTHOR: McArthur, Tom, PUBLISHER: University of Exeter Press, In this unique and entertaining collection of articles, a noted scholar and compiler of key works of reference reflects on the nature of language, the art of lexicography, and the breathtaking developments in communication, the media, and information technology in the late twentieth century. Living Words ranges over three main subjects: language at large, and in particular English, the most widely used language in the history of the world; the art and study of dictionaries and reference science, embracing all past, present, and potential reference materials from the Oxford English Dictionary to the Yellow Pages; and the processes through which communication, information, and knowledge have evolved -- from cave art to the personal computer.

Language, Thought, and Reality: Selected Writings

ISBN: , SKU: , AUTHOR: Carroll, John B. / Whorf, Benjamin L., PUBLISHER: MIT Press (MA), The pioneering linguist Benjamin Whorf () grasped therelationship between human language and human thinking: how language can shape ourinnermost thoughts. His basic thesis is that our perception of the world and ourways of thinking about it are deeply influenced by the structure of the languages wespeak. The writings collected in this volume include important papers on the Maya, Hopi, and Shawnee languages as well as more general reflections on language andmeaning.

French Unabridged Dictionary

ISBN: , SKU: , AUTHOR: Atkins, Beryl T. / Harper Collins Publishers, PUBLISHER: HarperCollins Publishers, -- more than entries and translations -- emphasizes the modern language as it's used today -- a comprehensive treatment of the most important and frequently used words in English and the foreign language -- in-depth guide to idiom and phrase usage

Alternative Perspectives in Assessing Children's Language

ISBN: , SKU: , AUTHOR: Holland, Kathleen / Bloome, David / Solsken, Judith, PUBLISHER: Praeger, One of the realities of educational practice in the late 20th century is the increasing role of assessment, especially of children's oral and written language. While there are many issues and problems surrounding this assessment, one problem that needs to be addressed is the lack of alternative ways of assessing children's language and literacy for K-12 practitioners. There are many ways to approach the assessment of language and literacy. How one approaches the assessment of oral and written language depends, in large part, on how language is defined and on what purposes language is viewed as serving. In this book, alternative ways of assessing language are based on three different perspectives defining language and its uses: anthropological, socio-psycholinguistic, and literary. Although applying these perspectives to language is not new, only recently have educators and others taken seriously the need for assessment of language to be consistent with the perspectives of language underlying classroom instruction. Simply put, as language education (including reading, writing, and oral language) becomes increasingly based upon anthropological, socio-psycholinguistic, and literary principles, the assessment of language and literacy must also be based upon such principles. This book discusses and illustrates how to reconceptualize assessment in terms of the alternative perspectives outlined here.

First Language Use in Second and Foreign Language Learning

ISBN: , SKU: , AUTHOR: NA, PUBLISHER: Multilingual Matters, NA

A Coursebook on Language Disorders in Children

ISBN: , SKU: , AUTHOR: Hegde, M. N. / Hedge, M. N., PUBLISHER: Singular Publishing Group, This is a coursebook written for courses on children's language disorders, their assesement and treatment. It is written for introductory courses on language disorders in children. It is based on several books including textbooks and journal articles on language disorders in children. The emphasis in on descriptive and clinical perspective. The coursebook makes it easier for instructors to expand the basic information provided here by including complex issues and theoretical perspectives.

The Self and Others: Positioning Individuals and Groups in

ISBN: , SKU: , AUTHOR: Harre, Rom / Moghaddam, Fathali M. / Harr?, Rom, PUBLISHER: Praeger, This volume focuses on relations between the self and other individuals, the self and groups, and the self and context. Leading scholars in the field of positioning theory present the newest developments from this field on human social relations. The discussion is international, multidisciplinary, and multi-method, aiming to achieve a more dynamic and powerful account of human social relations, and to break disciplinary boundaries. Four features in this work are prominent. The book is culturally oriented and international. There is a push to move across disciplines, particularly across psychology and linguistics, and psychology and microsociology. There is a focus on language and social construction of the world through discourse. Finally, the book represents a multi-method approach that reflects discursive methods.

Spectrum Language Arts: Grade 2

ISBN: , SKU: , AUTHOR: Frank Schaffer Publications, PUBLISHER: Frank Schaffer Publications, Our proven Spectrum Language Arts grade 2 workbook features 176 pages of fundamentals in grammar and sentence structure. Recently updated to current national standards, including tips for clearer writing, proofreading activities, and combining sentences. This workbook for children ages 7 to 8 includes exercises that reinforce mechanics and punctuation to assist in developing proficiency. Language Arts skills include: -Common and proper nouns -Plurals with -s and -es -Contractions -Past tense verbs -Action and linking verbs -Punctuation Our best-selling "Spectrum Language Arts" series features age-appropriate workbooks for Kindergarten to grade 6. Developed with the latest standards-based teaching methods that provide targeted practice in language arts fundamentals to ensure successful learning

Resisting Representation

ISBN: , SKU: , AUTHOR: Scarry, Elaine, PUBLISHER: Oxford University Press, Renowned scholar Elaine Scarry's book, The Body in Pain, has been called by Susan Sontag "extraordinary...large-spirited, heroically truthful." The Los Angeles Times called it "brilliant, ambitious, and controversial." Now Oxford has collected some of Scarry's most provocative writing. This collection of essays deals with the complicated problems of representation in diverse literary and cultural genres--from her beloved sixth-century philosopher Boethius, through the nineteenth-century novel, to twentieth-century advertising. qWe often assume that all areas of experience are equally available for representation. On the contrary, these essays present discussions of experiences and concepts that challenge, defeat, or block representation. Physical pain, physical labor, the hidden reflexes of cognition and its judgments about the coherence or incoherence of the world are all phenomena that test the resources of language. Using primarily literary sources (works by Hardy, Beckett, Boethius, Thackeray, and others), Scarry also draws on painting, medical advertising, and philosophic dialogue to probe the limitations of expression and representation. Resisting Representation celebrates language. It looks at the problematic areas of expression not at the moment when representation is resisted, but at the moment when that resistance is at last overcome, thus suggesting a domain of plenitude and inclusion.

Spectrum Language Arts, Grade 6

ISBN: , SKU: , AUTHOR: Spectrum, PUBLISHER: School Specialty Publishing, Our proven Spectrum Language Arts grade 6 workbook features 184 pages of fundamentals in grammar and sentence structure. Recently updated to current national standards, including tips for clearer writing, proofreading activities, and combining sentences. This workbook for children ages 11 to 12 includes exercises that reinforce mechanics and punctuation to assist in developing proficiency. Language Arts skills include: -Gerunds -Colons and semicolons -Double negative -Writer's guide Our best-selling "Spectrum Language Arts" series features age-appropriate workbooks for Kindergarten to grade 6. Developed with the latest standards-based teaching methods that provide targeted practice in language arts fundamentals to ensure successful learning

Libro Language Practise for First Grammar and voc

Libro Language Practise for First English Grammar and vocabulary di Michael Vince Nuovo e incelofanato. Possibilità di spedizione a 5 euro con piego di libri. Per qualsiasi informazione contattatemi

Skills and Language for Study Level 2 Language for Study

ISBN: , SKU: , AUTHOR: Alistair Mcnair Clare Walsh Tamsin Espinosa, PUBLISHER: Cambridge University Press, NA

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