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Marketing Planning and Strategy

ISBN: , SKU: , AUTHOR: Jain, Subhash C. / Haley, George T., PUBLISHER: Cengage Learning, Marketing Planning and Strategy is designed for courses at the junior/senior-level in marketing strategy, business unit strategy analysis, strategic market planning, marketing planning, strategic marketing management and advanced marketing. It focuses on building the strategic skills necessary to compete in the global economy by using a variety of analytical frameworks to understand how companies formulate strategy, make strategic decisions, and how they implement strategy. This text focuses on marketing strategy from the viewpoint of the business unit and clearly distinguishes marketing strategy from marketing management.

Snake Charmer

ISBN: , SKU: , AUTHOR: Nagda, Ann Whitehead, PUBLISHER: Henry Holt & Company, A little boy in India longs to become a snake charmer. Vishnu dreams of being a snake charmer like his father. He already knows how to handle cobras and he is learning to play the special flute. He longs to go to the city to charm snakes while the tourists watch. But his father thinks that education is more important, so Vishnu must stay home. Life in the village is never dull, though. There are plenty of games and chores to keep everyone busy, and then there's school, which is taught outdoors. And every few weeks Vishnu's father-and the snakes-return home to visit. A striking introduction to life in India as seen through the eyes of one little boy.

How to Do a Leveraged Buyout

ISBN: , SKU: , AUTHOR: Jansen, Christopher, PUBLISHER: Lulu.com, This is the definitive step by step guide to successfully completing the leveraged buyout of any business. The larger the business, the easier it will be to complete its acquisition. The book provides specific guidance for every step of the way and even direct contact and assistance from the author and associates is available. If you are interested in acquiring a business and financing its purchase, you need this book.

The Gift of Fear: Survival Signals That Protect Us from

ISBN: , SKU: , AUTHOR: de Becker, Gavin, PUBLISHER: Dell Publishing Company, True fear is a gift. Unwarranted fear is a curse. Learn how to tell the difference. A date won't take "no" for an answer. The new nanny gives a mother an uneasy feeling. A stranger in a deserted parking lot offers unsolicited help. The threat of violence surrounds us every day. But we "can" protect ourselves, by learning to trust--and act on--our gut instincts. In this empowering book, Gavin de Becker, the man Oprah Winfrey calls the nation's leading expert on violent behavior, shows you how to spot even subtle signs of danger--before it's too late. Shattering the myth that most violent acts are unpredictable, de Becker, whose clients include top Hollywood stars and government agencies, offers specific ways to protect yourself and those you love, including...how to act when approached by a stranger...when you should fear someone close to you...what to do if you are being stalked...how to uncover the source of anonymous threats or phone calls...the biggest mistake you can make with a threatening person...and more. Learn to spot the danger signals others miss. It might just save your life. "From the Paperback edition."

Fake Fact and Fantasy PR

ISBN: , SKU: , AUTHOR: Davies, Marie Messenger / Messenger Davies, Maire / Davies, M. Ire Messenger, PUBLISHER: Routledge, Based on a study examining the meaning of the term "media literacy" in children, this volume concentrates on audiovisual narratives of television and film and their effects. It closely examines children's concepts of real and unreal and how they learn to make distinctions between the two. It also explores the idea that children are protected from the harmful effects of violence on television by the knowledge that what they see is not real. This volume is unique in its use of children's own words to explore their awareness of the submerged conventions of television genres, of their functions and effects, of their relationship to the real world, and of how this awareness varies with age and other factors. Based on detailed questionnaire data and conversations with 6 to 11-year-old children, carried out with the support of a fellowship at the Annenberg School for Communication, University of Pennsylvania, the book eloquently demonstrates how children use their knowledge of real life, of literature, and of art, in intelligently evaluating the relationship between television's formats, and the real world in which they live.

Dead Can Dance - Into the Labyrinth

1. "Yulunga (Spirit Dance)" – . "The Ubiquitous Mr Lovegrove" – . "The Wind That Shakes the Barley" – . "The Carnival Is Over" – . "Ariadne" – . "Saldek" – . "Towards the Within" – . "Tell Me About the Forest (You Once Called Home)" – . "The Spider's Stratagem" – . "Emmeleia" – . "How Fortunate the Man With None" – 9:15

A Relevant Word: Communicating the Gospel to Seekers

ISBN: , SKU: , AUTHOR: Duffett, Robert, PUBLISHER: Judson Press, After demonstrating why and how our culture has changed, Duffett offers a methodology for communicating the Christian faith that is sensitive to the needs of seekers.

The Facts on File Dictionary of Modern Allusions

ISBN: , SKU: , AUTHOR: Cole, Sylvia, PUBLISHER: Checkmark Books, The Facts On File Writer's Library includes dictionaries, encyclopedias, and other indispensable resources for writers, students, and serious readers. From the origins of words and phrases to the meanings of literary terms, the collection provides comprehensive information in a clear, accessible style that is sure to satisfy researchers and browsers alike. These books will be reached for again and again. This dictionary explains the current meanings and original contexts of more than allusions drawn from history, literature, art, and mass culture over the past millennium. Eminently useful and fun to browse, this is an essential resource for writers, students, and readers alike.

Teach Yourself Visually the New iPad

ISBN: , SKU: , AUTHOR: Watson, Lonzell, PUBLISHER: Visual, A new edition of a bestseller, fully updated on the latest features of the iPad The evolution of the iPad continues to deliver amazing possibilities, which is exactly why this bestselling guide evolves right along with it Fully updated with coverage on the latest generation of the iPad, this full-color, step-by-step guide is perfectly suited for anyone who is a visual learner and learns best by visual cues and a tactile interface. You'll learn to access and download books, apps, music, and video content as well as send photos and emails, sync with other devices and services, and confidently use the multi-touch display.Highlights how to connect to multimedia content, social networking, and the InternetShows you how to upload more than half a million apps, including award-winning games and helpful productivity toolsHelps you take advantage of the potential of the iPad with the featured visual tips and guidance If you've got the latest iPad, then you certainly need the latest version of "Teach Yourself Visually iPad 2" to go with it Acquista Ora

Arguing the Just War in Islam

ISBN: , SKU: , AUTHOR: Kelsay, John, PUBLISHER: Harvard University Press, Jihad, with its many terrifying associations, is a term widely used today, though its meaning is poorly grasped. Few people understand the circumstances requiring a jihad, or "holy" war, or how Islamic militants justify their violent actions within the framework of the religious tradition of Islam. How Islam, with more than one billion followers, interprets jihad and establishes its precepts has become a critical issue for both the Muslim and the non-Muslim world. John Kelsay's timely and important work focuses on jihad of the sword in Islamic thought, history, and culture. Making use of original sources, Kelsay delves into the tradition of shari'a--Islamic jurisprudence and reasoning--and shows how it defines jihad as the Islamic analogue of the Western "just" war. He traces the arguments of thinkers over the centuries who have debated the legitimacy of war through appeals to shari'a reasoning. He brings us up to the present and demonstrates how contemporary Muslims across the political spectrum continue this quest for a realistic ethics of war within the Islamic tradition. "Arguing the Just War in Islam" provides a systematic account of how Islam's central texts interpret jihad, guiding us through the historical precedents and Qur'anic sources upon which today's claims to doctrinal truth and legitimate authority are made. In illuminating the broad spectrum of Islam's moral considerations of the just war, Kelsay helps Muslims and non-Muslims alike make sense of the possibilities for future war and peace. Acquista Ora

Beginning Google Maps Applications with Rails and Ajax: From

ISBN: , SKU: , AUTHOR: Lewis, Andre / Purvis, Michael / Sambells, Jeffrey, PUBLISHER: Apress, The Google Maps API remains one of the showcase examples of the Web 2.0 development paradigm. "Beginning Google Maps Applications with Rails and Ajax: From Novice to Professional" is the first book to comprehensively introduce the service from a developer perspective, showing you how you can integrate mapping features into your Rails-driven web applications. Proceeding far beyond simplistic map display, youll learn how to draw from a variety of data sources such as the U.S. Census Bureaus TIGER/Line data and Googles own geocoding feature to build comprehensive geocoding services for mapping many locations around the world. The book also steers you through various examples that show how to encourage user interaction such as through pinpointing map locations, adding comments, and building community-driven maps. Youll want to pick up a copy of this book because This is the first book to comprehensively introduce the Google Maps application development using the Rails development framework. Youll be introduced to the very latest changes to the Google Maps API, embodied in the version 2 release. It is written by four developers actively involved in the creation of location-based mapping services. For additional info, please visit the author's reference site for this book.

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How Birds Fly

ISBN: , SKU: , AUTHOR: Kalman, Bobbie, PUBLISHER: Crabtree Publishing Company, There are more than different species of birds in the world Birds Up Close introduces young readers to fascinating bird facts answering questions about the aerial abilities of birds, their magnificent plumage, and astounding hunting prowess. Spectular full-color photos feature intriguing birds that live in forests, deserts, grasslands, and on water. Detailed illustrations help explain the mechanics of flight in a simple, clear way. Making a safe landing can be difficult for some seabirds. If the wind is not cooperating, they often crashland risking injury to their feet and legs. How Birds Fly uses detailed illustrations to help explain the dynamics of lift and thrust which keeps birds in the air. Also explored is: -- the nature of bird anatomy -- the role of feathers in flying -- why hummingbirds hover and why birds migrate in a V-formation -- the evolution of birds and the man-made dangers they face

Homelessness Amid Affluence: Structure and Paradox in the

ISBN: , SKU: , AUTHOR: Lang, Michael H., PUBLISHER: Praeger Publishers, Approaching the problem of homelessness from a broad public policy perspective, Lang focuses on the American political economy and how it permits community development patterns based on racism and self-interest. This interdisciplinary study challenges the belief that homelessness is entirely due to the Reagan administration's cutbacks. Instead, it suggests the need for reform in our housing and employment policies. The book reviews competing socioeconomic paradigms that can explain why meaningful and effective programs are difficult to enact. Homelessness Amid Affluence discusses housing, community development patterns, economic segregation, and problems of the urban underclass, as well as proposed solutions. The interdisciplinary nature and historical perspective of this volume make it informative reading for sociologists, social workers, policymakers, and researchers. This volume is divided into five sections. The first section provides a conceptual overview. Section Two deals with the urban policy context from which a solution to homelessness must emerge. Section Three covers low-cost housing while Section Four deals with specific policies and programs developed in response to the needs of the homeless. A case study based on the author's experience with the efforts of Camden County, New Jersey is included. The last section analyzes some new policy approaches and ends with an assessment of the likely policy outcomes to emerge from this continuing debate.

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The Talent Edge: A Behavioral Approach to Hiring,

ISBN: , SKU: , AUTHOR: David S. Cohen, PUBLISHER: Wiley, "A practical step-by-step approach to hiring the right person." Every hiring manager knows that the traditional hiring and interviewing process is a poor tool for predicting organizational fit and future on-the-job success. Behavioral interviewing can improve your chances of picking the right candidate two to five times over traditional processes. It focuses on how the candidate works rather than on skills, qualifications, and impressions. "The Talent Edge" shows how you can develop a concrete understanding of what your own top performers do differently than the majority of their peers, and how to translate that knowledge into a better hiring system. While using case studies from organizations that have successfully transformed their hiring practices, the book articulates the business case for a Behavioral Interviewing system, and provides a roadmap for implementing it. Comprehensive coverage includes: how to write job profiles and translate them into questions and answers that can be used in the interview; how to prepare for the interview, ask questions, and probe for the right information. The book also offers advice on how behaviors that are defined and proven to be useful in the hiring process can be incorporated into performance management, career development, and succession planning.

How to Be a Beautiful Bride

ISBN: , SKU: , AUTHOR: Ripley, Jacqui, PUBLISHER: Ryland Peters & Small, Every woman wants to look her best on her wedding day. Packed with pampering treatments and beauty tips, this little book by Jacqui Ripley offers the know-how you need to become a truly beautiful bride. Words and pictures show how to achieve flawless makeup that will not only look natural but also photograph well.

The Insider-Outsider Theory of Employment and Unemployment

ISBN: , SKU: , AUTHOR: Lindbeck, Assar, PUBLISHER: MIT Press (MA), This book provides an accessible, balanced account of the insider-outsider theory of labor market activity. It focuses on how "insiders" (experienced incumbent employees whose jobs are protected by various labor turnover costs) get market power, what they do with that power, and how their activities affect the "outsiders" (who are either unemployed or work in the informal sector). The book examines the effect of insiders' activities on wages, employment, and unemployment, discusses the associated policy implications, and relates the insider-outsider theory to other theories of labor market activity. The central part of the book consists of a series of previously published articles that have been edited to convey a single coherent account of a theory of unemployment that is growing in popularity. Chapters are preceded by overviews summarizing the main ideas and relating them to the book's underlying theme. The concluding chapter points out the predictions and policy implications of the theory. Lindbeck and Snower have taken care to make the main ideas accessible to a wide audience, without sacrificing analytical rigor."The insider-Outside Theory of Employment and Unemployment is concerned with both the causes and consequences of insider power. It emphasizes unemployment in chapters that survey modern unemployment theories and provide a formal comparison of the insider-outsider and efficiency-wage explanations of involuntary unemployment. Other topics include labor turnover costs (how they arise from insiders' activities and from job security legislation, and how they give rise to insider power), Union activities (how unions can amplify labor turnover costs, and provide insiders with newtools of rent-creation, such as strikes and work-to-rule actions), and the effect that insider activities can have in perpetuating the effects of temporary macroeconomic shocks. Assar Lindbeck is Professor of International Economics and Director of the Institute of International Economics at the University of Stockholm. Dennis J. Snower is Professor of Economics, Birbeck College, University of London.

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Zenith Rope Edge 1st Production Eames Herman Miller Elephant Hide grey Armchair RAR. Zenith label and factory marking. Museum piece. Very nice vintage condition. No chips, cracks, or other structural damage. I have also various other bases,original bases DAX, or RAR,LAR,DAR, ETC. This chair is in incredibly minty condition, over 60 years old and a serious collector's item.

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Of Human Bondage

ISBN: , SKU: , AUTHOR: Maugham, W. Somerset, PUBLISHER: Ezreads Publications, LLC, The book begins with the death of the mother of the nine-year-old protagonist, Philip Carey. Philip's father had already died a few months before, and the orphan Philip is sent to live with his aunt and uncle. His uncle is vicar of Blackstable, a small village in East Anglia. Philip inherits a small fortune but the money is held in custody by his uncle until he is twenty-one, giving his uncle a great deal of power over him until he reaches his maturity. Early chapters relate Philip's experience at the vicarage. His aunt tries to be a mother to Philip, but she is herself childless and unsure of how to behave, whereas his uncle takes a cold disposition towards him. Philip's uncle has an eclectic collection of books, and in reading Philip finds a way to escape his mundane existence and experience fascinating worlds of fiction

Working with Your Sixth Sense: Practical Ways to Develop

ISBN: , SKU: , AUTHOR: Cheung, Christina / Cheung, Theresa, PUBLISHER: Godsfield Press (UK), Call it intuition or gut feeling, we all have a sixth sense, but are we really making the most of our extra-sensory abilities? Working with your Sixth Sense shows you how to build on and develop your intuition or "inner knowing." Theresa Cheung explores the different levels of consciousness and explains how meditation, trance and self-hypnosis can all help to develop new degrees of awareness. You will discover how to communicate psychically with others, how to develop divination skills through scrying and dreamwork and how to see beyond physical barriers to other dimensions.

Business Dashboards: A Visual Catalog for Design and

ISBN: , SKU: , AUTHOR: Rasmussen, Nils H. / Bansal, Manish / Chen, Claire Y., PUBLISHER: John Wiley & Sons, Focusing on designing the right dashboards for use in an organization, this timely, full color book reveals how to successfully deploy dashboards by building the optimal software architecture and dashboard design. In addition, it describes the value of this popular technology to a business and how it can have a significant impact on performance improvement. A unique collection of more than 120 dashboard images are organized by category. One of the chapters provides a step-by-step description of the key performance indicator (KPIs) design process. One of the appendices contains more than examples of KPIs to help design the content of dashboards. The book also describes all the steps in a dashboard implementation and offers related advice. Nils Rasmussen (West Hollywood, CA) is cofounder and Principal of Solver, Inc. Claire Y. Chen (Long Beach, CA) is a Senior Business Intelligence Architect at Solver, Inc. Manish Bansal (Irvine, CA) is Vice President of Sales at Solver, Inc.

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Making Policy, Making Change: How Communities Are Taking Law

ISBN: , SKU: , AUTHOR: Themba, Makani N., PUBLISHER: Chardon Press, Learn how activists are making change and getting it in writing. More than local policies have been enacted recently, ranging from limiting the number of liquor stores and alcohol and tobacco billboards in low-income communities to ordinances on corporate accountability. Find out how you, too, can create change "from the ground up".

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