direct from dell strategies that revolutionized an industry

Direct from Dell: Strategies That Revolutionized an Industry

ISBN: , SKU: , AUTHOR: Dell, Michael / Fredman, Catherine, PUBLISHER: HarperBusiness, In , Michael Dell, a freshman at the University of Texas at Austin, drove away from his parents' Houston home in a BMW he'd bought selling subscriptions to his hometown newspaper. In the backseat were three personal computers. Today, he is the chairman and CEO of Dell Computer Corporation, a $30 billion company and the second largest manufacturer and marketer of computers in the world. Founded on a deceptively simple premise-to deliver high-performance computer systems directly to the end user-Dell Computer is the envy of its competition. It has consistently grown at two to three times the industry rate, its stock went up more than percent in the last decade, and Dell is now selling more than $35 million worth of systems per day over "In Direct from Dell," you will learn why it's better for any business starting out to have too little capital rather than too much why your people pose a greater threat to the health of your business than your competition how you can exploit your competition's weakness by exposing its greatest strength how intergrating your business virtually can make the difference between being quick -and being dead and much more

The American Direct Primary: Party Institutionalization and

ISBN: , SKU: , AUTHOR: Ware, Alan, PUBLISHER: Cambridge University Press, This is the first major study of the origins of direct primary elections in the U.S. since the s. It rejects the widely held view that primaries resulted from a conflict between anti-party reformers and so-called party "regulars." Instead, it shows that the direct primary was the result of an attempt, starting in the late s, by mainstream party politicians to subject their previously informal procedures to formal rules. Politicians turned to the direct primary because it proved impossible to make effective changes to the caucus-convention system of nominating candidates.

The International Movie Industry

ISBN: , SKU: , AUTHOR: Kindem, Gorham, PUBLISHER: Southern Illinois University Press, Movies are both art and commerce, creative expressions of national/cultural interests and preoccupations and part of a global entertainment market. The past century has witnessed a transformation of the movies from popular novelties into highly valued cultural icons and commodities that have promoted national identity and specific political agendas, while also affecting international trade. This comprehensive history of the international movie industry from its inception in to the present features nineteen original essays by international scholars who examine the film industries of nineteen countries and six continents. Each chapter in "The International Movie Industry" focuses on a specific national movie industry's economic and related social, aesthetic, technological, and political/ideological development within an international context during the last century. The result is a global history of the movie industry over the last one hundred years.

Entrepreneurial Marketing: Lessons from Wharton's Pioneering

ISBN: , SKU: , AUTHOR: Lodish, Leonard M. / Morgan, Howard / Kallianpur, Amy, PUBLISHER: John Wiley & Sons, The first and only guide to a subject of vital interest to every entrepreneur Written by an author team that brings together the expertise of two leading Wharton academics and an entrepreneurial superstar, Entrepreneurial Marketing arms entrepreneurs with cutting-edge marketing approaches-including the latest Web-based segmentation and positioning techniques-that will provide their new ventures with solid foundations on which to build, grow, and thrive. o The first book devoted exclusively to marketing strategies for new entrepreneurial ventures o Covers cutting-edge strategies for finding, exploiting, and even creating powerful niche marketing opportunities for new ventures on the Internet

Ad Campaign Planner

ISBN: , SKU: , AUTHOR: Sayre, April, PUBLISHER: Thomson South-Western, Using a series of specially designed worksheets, this project workbook guides students through the process of building an advertising campaign step-by-step. Students organize an agency, profile a target market, conduct primary and secondary research, analyze the competition, develop an industry overview, evaluate the product/service, and prepare media plans, creative strategies, and promotions. Then, drawing on their worksheets, they construct an end-of-term written proposal and/or presentation.

Eat, Drink & Remarry

ISBN: , SKU: , AUTHOR: Richard Larson, Lynne D., PUBLISHER: Lynne D. Richard Larson, The poetry in this book is taken from different experiences in Lynne's life and from different geographical and different emotional places. Every poem is an inspiration from someone or a direct event from their life...or from hers. Every victory and every mistake - young or old. They slowly shape and mold you into the unique person you are. Celebrate them as rough times that you were strong enough to endure. By sharing them with others, there will always be one person who will learn from them.

Counseling Strategies That Work!: Evidence-Based

ISBN: , SKU: , AUTHOR: Parsons, Richard D., PUBLISHER: Allyn & Bacon, An anthology of intervention strategies that are rooted in scientific evidence supporting their effectiveness when applied to the day-to-day "problems" confronting today's school counselor. Every chapter provides a blending of theory, practice and guided, personalized application. The content is broken down succinctly, beginning with a brief introduction to the nature of the problems being addressed before delving into a detailed presentation with case illustration of the application of an intervention strategy. It is an excellent source for counseling techniques courses or as a reading assigned as part of their field placement experiences, as well as a useful reference text for all those currently employed as school counselors.

The Spirit to Serve

ISBN: , SKU: , AUTHOR: Marriott, J. W., Jr. / Brown, Kathi Ann, PUBLISHER: HarperCollins Publishers, Since taking over the business from his father in , J. w. Marriott has moved from triumph to triumph, building an international chain that includes more than hotels, and making Marriott one of the most recognized names in the hospitality industry. Now, for the first time ever, Marriott explains the unique management philosophy that brought him this enormous success. Written in an informal first-person narrative that's both engaging and easy to read, The Spirit to Serve distills his years of hard-earned wisdom and experience into a practical blueprint that anyone wishing to emulate his achievements can follow. It includes tips on how to motivate employees, nurture in-house talent, and cultivate customer loyalty, as well as invaluable advice on handling growing pains, understanding the big picture, and knowing when to take risks. Packed with numerous real-life examples that illustrate his principles, The Spirit to Serve is vital reading for all CEOs, middle managers, and department supervisors.

Petroleum Economics and Engineering, Second Edition

ISBN: , SKU: , AUTHOR: Abdel-Aal, Hussein K. / Abdel-Aal / Abdel-Aal, H. K., PUBLISHER: CRC Press, Revised and updated to reflect major changes in the field, this second edition presents an integrated and balanced view of current attitudes and practices used in sound economic decision-making for engineering problems encountered in the oil industry. The volume contains many problem-solving examples demonstrating how economic analyses are applied to different facets of the oil industry.;Discussion progresses from an introduction to the industry, through principles and techniques of engineering economics, to the application of economic methods to the oil industry. It provides information on the types of crude oils, their finished products and resources of natural gas, and also summarizes worldwide oil production and consumption data.

Plunkett's Food Industry Almanac : The Only Complete

ISBN: , SKU: , AUTHOR: Plunkett, Jack W. / Plunkett Research Ltd, PUBLISHER: Plunkett Research, Covers the food, beverage and tobacco industry, including food producers, retailers, technologies and distributors. Provides an industry glossary, contacts, analysis of trends and markets, statistical tables and profiles of nearly 400 leading companies in food and beverage industry. CD-ROM included.

Multinationals and Europe : Strategies for the Future

ISBN: , SKU: , AUTHOR: Burgenmeier, B. / Burgenmeier, Beat, PUBLISHER: Routledge, "Multinationals and Europe " presents the first independent review of the critical role multinationals will play in Europe in the future. An international group of scholars extend the focus beyond to examine the economic and business strategy frameworks that firms need to develop and maintain a competitive advantage. Using case studies from specific industries, the contributors explore the activity of multinationals within the single market, and give special emphasis to the Japanese companies that are poised to exploit the climate of . The importance of interaction between multinationals and national government policies is analyzed, with acknowledgement of the integration that has already been achieved.

That's a Rap!: A Music Industry Sourcebook for Generation

ISBN: , SKU: , AUTHOR: Demerritte, Thomas W., PUBLISHER: Dog Ear Publishing, The music business can be an intimidating thing for young people to try to understand. This is one of the first books written specifically for today's youth to give them a better appreciation of the music industry. Readers will be surprised to find out that most people who work in the music business can't sing or play a note of music These behind-the-scenes music careers are the ones that last the longest, and this book will show you why. "That's a Rap" also explores the history of hip-hop, teaches about social responsibility in music and introduces the P.L.E.D.G.E. Principle to young readers who are considering music industry careers. Get ready to open up your mind

Asian Energy Factor

ISBN: , SKU: , AUTHOR: Manning, Robert A. / Manning, PUBLISHER: Palgrave MacMillan, Robert A. Manning debunks key myths about the oil industry: that the world is running out of oil, that the Caspian Basin is the new Persian Gulf, that resource scarcity combined with military modernization, economic buoyancy, and nationalism will lead to military conflict, and that territorial disputes among Asian nations are fueled by resource competition. His book assesses the energy challenges and strategies of Asian nations and explores the new geopolitics emerging out of their efforts to meet these challenges.

Telegraph Messenger Boys: Labor, Communication and

ISBN: , SKU: , AUTHOR: Downey, Gregory John, PUBLISHER: Routledge, "Telegraph Messenger Boys" provides an entirely new perspective on the telegraph system, a communications network that revolutionized human perceptions of time and space. The book also tells a broader story of human interaction with technology, and social and cultural changes brought about by this relationship. Downey argues that the telegraph network was not merely an electromechanical system but a labor system as well. An army of uniformed boys worked for the telegraph companies, linking ordinary human labor to our first electronic information system. With a wealth of fascinating observations about the role of youth, labor and cities in creating the nation's first electronic grid, this study draws many useful parallels between this first "internetwork" and the one that is evolving now.

The 36 Strategies of the Chinese for financial traders

Ti consiglio di guardare il mio video: https://youtu.be/yid45C_e0bg Copertina rigida con sovracopertina, formato cm. 23,5 x 16 pagine 515. Queste immagini sono del libro che riceverete. Ancient Chinese strategies provide a valuable link to enhance your ability to survive and prosper in modern financial markets. In this fascinating book, experienced trader and best-selling author Daryl Guppy explains how The 36 Strategies of the Chinese are applied to trading financial markets. In trading there is rarely a single answer to any trading situation. The best answer, and its effective application, depends on the trader. The strategies by themselves do not guarantee success. The trader’s skill in analyzing and assessing the situation determines how effective he is in selecting and applying the right strategy. Guppy was introduced to the book of The 36 Strategies of the Chinese by a Chinese friend. An ancient and classic text, it is a compilation of political and military strategies dating back more than years, drawn from classic Chinese poetry, history, philosophy, biographies and novels. This book includes specific methods for active investors and traders that are consistent with the meaning of the original ancient strategies. The 36 Strategies of the Ch inese for Financial Traders follows the structure of the original 36 strategies. The first 18 strategies are applied when you have the advantage — the luxury of time and resources to examine techniques to recognize and maximize the return from these market opportunities. The second 18 strategies are applied when you are at a disadvantage — they are strategies used against investors and traders to inhibit success. Many of the strategies are enhanced using derivatives. ‘The 36 Strategies of the Chinese are strategies for success in financial markets and 1 encourage you to use these observations to improve your trading activity' — Daryl Guppy

Paris Journal

ISBN: , SKU: , AUTHOR: Flanner, Janet / Shawn, William, PUBLISHER: Harvest Books, This portrait of a city and an era is drawn from the the author's celebrated "Letter from Paris," a series that appeared in The New Yorker from to over the signature "Genet." Edited by William Shawn; Index.

Empirically Based Assessment of Child and Adolescent

ISBN: , SKU: , AUTHOR: Achenbach, Thomas M. / McConaughy, Stephanie H., PUBLISHER: Sage Publications (CA), The authors present an empirically based assessment approach that provides concrete guidelines for clinical work. Using ratings, direct observations and interviews, they discuss methods for assessing childhood dysfunction based on a comprehensive integration of information from parents, teachers and children. The material is presented with clinical illustrations that convey the use of specific assessment techniques for intake, case evaluation, decisions about treatment, management and follow-up.

The Global Brewery Industry Markets, Strategies, and

ISBN: , SKU: , AUTHOR: Christoph Dorrenbacher Jens Gammelgaard, PUBLISHER: Edward Elgar Publishing Limited, NA

Capitalism and Religion

ISBN: , SKU: , AUTHOR: Goodchild, Philip B., PUBLISHER: Routledge, Our global ecological crisis demands that we question the rationality of the culture that has caused it: Western modernity's global free market capitalism. Goodchild develops arguments from Nietzsche, Adorno and Horkheimer to suggests that our love of Western modernity is an expression of a piety and that it has become a global religion in practice, if not always in belief. He condemns modernity, presenting a philosophical alternative that demands attention from philosophers, critical theorists, philosophers of religion, theologians and those in ecological politics.

The photography book

Editors of Phaidon Press This is an unsurpassed collection of 500 superb images that represent the world's best photographers from the mid-19th century to today, arranged alphabetically by photographer, from pioneers such as Gustave Le Gray and Daguerre t

The Edutainer: Connecting the Art and Science of Teaching

ISBN: , SKU: , AUTHOR: Johnson, Brad, Jr. / McElroy, Tammy Maxson, PUBLISHER: R&l Education, The Edutainer describes an educational approach that provides teachers with core operational and interpersonal skills to be an effective educator in the twenty-first century. These skills include communication, organization, management, planning, and building authentic relationships based upon respect and personal responsibility. The Edutainer is unique in its perspective that the educator should be fluid and adapting to our current culture, while employing sound academic principles. The edutainer concept is derived from the principles that we believe make for an effective educator and entertainer. First edutainers are visionaries, who understand that a change in culture requires a change in methods and presentation. These edutainers make their material relevant to present culture. Preparation is also vital to these performers. They organize and plan their material long before they get on stage or their performance would fail. Finally, the effective educator and entertainer have to deliver a stellar performance that is relatable to the audience. The Edutainer offers strategies and ideas to build and nurture authentic relationships with students, parents, and colleagues to build a dynamic educational community.

Six Stories from the End of Representation: Images in

ISBN: , SKU: , AUTHOR: Elkins, James, PUBLISHER: Stanford University Press, James Elkins has shaped the discussion about how we--as artists, as art historians, or as outsiders--view art. He has not only revolutionized our thinking about the purpose of teaching art, but has also blazed trails in creating a means of communication between scientists, artists, and humanities scholars. In "Six Stories from the End of Representation," Elkins weaves stories about recent images from painting, photography, physics, astrophysics, and microscopy. These images, regardless of origin, all fail as representations: they are blurry, dark, pixellated, or otherwise unclear. In these opaque images, Elkins finds an opportunity to create stories that speak simultaneously to artists and to scientists, and to open both those fields to those of us who have little purchase in either. Regarding each image through the lens of the discipline that produced it, Elkins simultaneously affirms the unique structure of each way of viewing the world and brings those views together into a vibrant conversation.

Beginning C# 3.0: An Introduction to Object Oriented

ISBN: , SKU: , AUTHOR: Purdum, Jack, PUBLISHER: Wrox Press, Learn all the basics of C# 3.0 from "Beginning C# 3.0: An Introduction to Object Oriented Programming," a book that presents introductory information in an intuitive format. If you have no prior programming experience but want a thorough, easy-to-understand introduction to C# and Object Oriented Programming, this book is an ideal guide. Using the tutorials and hands-on coding examples, you can discover tried and true tricks of the trade, understand design concepts, employ debugging aids, and design and write C# programs that are functional and that embody safe programming practices.

Orbital Resonance

ISBN: , SKU: , AUTHOR: Barnes, John, PUBLISHER: Tor Books, Melpomene Murray's concerns are those of any teenager: homework, friends, dates. But Melpomene lives on the "Flying Dutchman," an asteroid colony located thousands of miles from an Earth almost destroyed by disease, war, and pollution. She and her spaceborn classmates are humanity's last hope, and Mel's just starting to realize how heavy a responsibility that is. Her parents and teachers have trained her from birth to lead mankind into the future. What they never realized is that Melpomene might have plans of her own...

Framework for Lower Back: A 6-Step Plan for Treating Lower

ISBN: , SKU: , AUTHOR: Dinubile, Nicholas A. / Scali, Bruce, PUBLISHER: Rodale Press, Manage and prevent lower back pain with the proven FrameWork philosophy  Muscle and joint conditions have surpassed the common cold as the #1 reason for physician visits in the United States with lower back pain leading the charge.  If you suffer from lower back pain, you know the frustration of having to miss out on activities you enjoy and having trouble finding an exercise program that does not exacerbate your pain or symptoms. In his book, FrameWork, renowned sports medicine physician Dr. Nicholas DiNubile provided readers with cutting-edge strategies for safely starting, maintaining, and building an exercise program designed to promote optimum muscle, bone, and joint function and health. Now in the first installment of his Active for Life series, Framework for the Lower Back, DiNubile provides lower back pain sufferers with a specific plan for treating and preventing sprains, strains, disc problems, arthritis, sciatica issues, and other injuries. Beginning with an explanation of the causes, preventative strategies, and treatment of common lower back problems, Framework for the Lower Back includes: · A comprehensive pre-exercise screening questionnaire to assess the extent of injury or pain · A tailor-made exercise plan that incorporates innovative exercises that can be done at home or in the gym · Nutritional advice designed to strengthen the muscles, joints, and bones of the lower back Lower back pain and injury doesn’t mean the end of an active lifestyle. All it takes is a balanced, customizable plan that acknowledges the fact that our bodies are all a little different and often need special attention. Framework for the Lower Back provides that plan and gives you all the tools you need to stay active for life.

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