demographic methods and concepts

The Maturing Marketplace: Buying Habits of Baby Boomers and

ISBN: , SKU: , AUTHOR: Moschis, George P. / Lee, Euehun / Mathur, Anil, PUBLISHER: Praeger, The buying habits of baby boomers really do differ from those of their parents. The authors show how marketers can use each group's consumption patterns to reach both markets most effectively. Another insight: buying habits of these groups differ according to the product or service offered. By analyzing each cohort's buying habits in various purchasing situations, the book dramatizes the need for customized marketing strategies. Based on two national surveys conducted by the Center for Mature Studies, Georgia State University, the book will be essential for marketing professionals and their academic colleagues. Moschis and his coauthors concentrate on food products, apparel, footwear, drugs and cosmetics, housing, technology products and telecommunications services, health care, travel and leisure, and financial and insurance services. They cover preferences for selected products and services, patronage habits, methods of purchasing, motives for preferences for specific brands and services and for payment methods, and reasons for buying direct. Each chapter addresses a specific product or service category and includes analyses of survey respondents by demographic and lifestyle characteristics and media use habits. The book concludes with a discussion of the implications of their research and the ways in which it will lead marketers to design more effective strategies, not only today but in the future.

Visualizing Human Geography, Binder Version

ISBN: , SKU: , AUTHOR: Greiner, Alyson L., PUBLISHER: John Wiley & Sons, Visualizing Human Geography is a comprehensive, modern book for today's human geography course. With current examples, thorough coverage of geographers tools and technology, and a visual design that is accessible without sacrificing content, it is a title that will appeal to a broad range of instructors. The narrative and concepts are tightly linked to visual elements, including practical examples that highlight the relevance of the concepts. Maps are integrated throughout to help reveal patterns or trends. Divergent views and critical thinking are emphasized. Photographs and other visuals are also included to reinforce the concepts.

Introductory Statistics

ISBN: , SKU: , AUTHOR: Mann, Prem S. / Lacke, Christopher Jay, PUBLISHER: John Wiley & Sons, When it comes to learning statistics, Mann delivers the information that business professionals need. The new edition incorporates the most up-to-date methods and applications to present the latest information in the field. It focuses on explaining how to apply the concepts through case studies and numerous examples. Data integrated throughout the chapters come from a wide range of disciplines and media sources. Over 200 examples are included along with marginal notes and step-by-step solutions. The "Decide for Yourself" feature also helps business professionals explore real-world problems and solutions.

Glorious Grasses: The Grains

ISBN: , SKU: , AUTHOR: Hughes, Meredith Sayles, PUBLISHER: Lerner Publications, *Spotlighted in Booklist as an "established series that continue s] to turn out titles of high quality and appeal." This lively science series serves up a cornucopia of information on a variety of edible plants. Explore topics ranging from where the plants originated; how they were first cultivated; how they're currently grown, processed, and sold; to how they're eaten around the world and what their scientific applications are. Each book includes cross-sectional diagrams of the focus plants, literary quotes, nutritional information, sidebars, recipes, and activities. Supports the national science education standards Unifying Concepts and Processes: Systems, Order, and Organization; Unifying Concepts and Processes: Evolution and Equilibrium; Unifying Concepts and Processes: Form and Function; and Life Science as outlined by the National Academics of Science and endorsed by the National Science Teachers Association.

DOS 6.2 Concepts and Commands

ISBN: , SKU: , AUTHOR: Forsythe, Steven G. / Forsythe, PUBLISHER: Course Technology, A complete DOS companion, this text is built around step-by-step tutorials and exercises, and provides both familiarity with actual keyboard commands and comprehensive discussion and practice.

Retouching Your Photographs

ISBN: , SKU: , AUTHOR: Miller, Jan Way, PUBLISHER: Amphoto Books, Comprehensive and lavishly illustrated, this guide covers basic materials, retouching negatives, and correcting mistakes on prints, plus methods for photo restoration, hand-painted photos, and using pencils, pastels, oils, and airbrush.

Statistics in Plain English, 2nd Edition

ISBN: , SKU: , AUTHOR: Urdan, Timothy C. / Urdan, PUBLISHER: Psychology Press, "Statistics in Plain English, 2/e" provides a brief, simple overview of statistics to help readers gain a better understanding of how statistics work and how to interpret them correctly. It presents brief explanations of statistical concepts and techniques in simple, everyday language. Each self-contained chapter consists of three sections. The first describes the statistic, including how it is used and what information it provides. The second section reviews how it works, how to calculate the formula, the strengths and weaknesses of the technique, and the conditions needed for its use. The final section provides examples that use and interpret the statistic. A glossary of terms and symbols is also included. New features in the second edition include: * an interactive CD with PowerPoint presentations and problems for each chapter including an overview of the problem's solution; * new chapters on basic research concepts including sampling, definitions of different types of variables, and basic research designs and one on nonparametric statistics; * more graphs and more precise descriptions of each statistic; and * a discussion of confidence intervals. This brief paperback is an ideal supplement for statistics, research methods, courses that use statistics, or as a reference tool to refresh one's memory about key concepts. The actual research examples are from psychology, education, and other social and behavioral sciences. Acquista Ora

Readings in Globalization: Key Concepts and Major Debates

ISBN: , SKU: , AUTHOR: Ritzer, George / Atalay, Zeynep, PUBLISHER: Wiley-Blackwell, This unique and engaging anthology introduces students to the major concepts of globalization within the context of the key debates and disputes. Introduces globalization through its basic concepts, rather than thematically; a distinctive approach that provides students with a better grasp of what social science has to offer on the topic Utilizes concepts from interdisciplinary sources, bringing together work from key figures across a number of fields - from Weber and Marx, to contemporary figures in the field, including Beck, Bauman, Castells, and Homi Bhabha Includes excerpts to illustrate ideas, all at an appropriate level of difficulty for an undergraduate audience Offers all of this in the dynamic context of major debates surrounding the basic concepts and the fundamental realities of globalization Designed so it can be used independently, or alongside Ritzer's "Globalization: A Basic Text" for a complete student resource Acquista Ora

Yes, We Have Bananas!: Fruits from Shrubs and Vines

ISBN: , SKU: , AUTHOR: Hughes, Meredith Sayles / Erste, John, PUBLISHER: Lerner Publications, *Spotlighted in Booklist as an "established series that continue s] to turn out titles of high quality and appeal." This lively science series serves up a cornucopia of information on a variety of edible plants. Explore topics ranging from where the plants originated; how they were first cultivated; how they're currently grown, processed, and sold; to how they're eaten around the world and what their scientific applications are. Each book includes cross-sectional diagrams of the focus plants, literary quotes, nutritional information, sidebars, recipes, and activities. Supports the national science education standards Unifying Concepts and Processes: Systems, Order, and Organization; Unifying Concepts and Processes: Evolution and Equilibrium; Unifying Concepts and Processes: Form and Function; and Life Science as outlined by the National Academics of Science and endorsed by the National Science Teachers Association.

An Introduction to Buddhist Psychology

ISBN: , SKU: , AUTHOR: de Silva, Padmasiri / Hick, John, PUBLISHER: Palgrave MacMillan, An Introduction to Buddhist Psychology is a lucid, intelligible and authentic introduction to the foundations of Buddhist psychology. It provides comprehensive coverage of the basic concepts and issues in the psychology of Buddhism and thus it deals with the nature of psychological inquiry, concepts of mind, consciousness and behavior, motivation, emotions, perception, and the therapeutic structure of Buddhist psychology. For the fourth edition, a new chapter on "emotional intelligence" and its relationship with Buddhism has been added. Acquista Ora

Key Concepts in Geography

ISBN: , SKU: , AUTHOR: Clifford, Nicholas J. / Holloway, Sarah L. / Rice, Stephen P., PUBLISHER: Sage Publications (CA), Including ten new chapters on nature, globalization, development, and risk and a new section on practicing geography, this is a completely revised and updated edition of the bestselling, standard student resource. The Second Edition of Key Concepts in Geography explains the key terms - space, time, place, scale, landscape - that define the language of geography. It is unique in the reference literature as it provides - in one volume - concepts from both human geography and physical geography; especially relevant now that environment is so critical to our understanding of geography.

The Demography of Inequality in Brazil

ISBN: , SKU: , AUTHOR: Wood, Charles H. / Carvalho, Jose Alberto Magno / Knight, Alan, PUBLISHER: Cambridge University Press, This book examines how transformations in Brazil's social, economic and political organization affect the demographic behaviour of people who live in different parts of the country and who occupy different positions in the social system. The authors review the history of unequal development and document the concentration of income and land ownership. Using data from the and censuses, they show how the Brazilian style of economic growth unequally affected different population subgroups. Mortality estimates for white and non-white people measure the consequences of racial inequality on the life chances of children. Other chapters investigate rural out-migration, the impact of Amazon colonization schemes on rural poverty, and the implications of differential rates of population growth among rich and poor households for future patterns of inequality and underemployment. The overall perspective places the concept of inequality at the centre of the study of demographic and structural change.

Buried Treasure: Roots & Tubers

ISBN: , SKU: , AUTHOR: Hughes, Meredith Sayles / Hughes, E. Thomas / Hughes, Tom, PUBLISHER: Lerner Publications, *Spotlighted in Booklist as an "established series that continue s] to turn out titles of high quality and appeal." This lively science series serves up a cornucopia of information on a variety of edible plants. Explore topics ranging from where the plants originated; how they were first cultivated; how they're currently grown, processed, and sold; to how they're eaten around the world and what their scientific applications are. Each book includes cross-sectional diagrams of the focus plants, literary quotes, nutritional information, sidebars, recipes, and activities. Supports the national science education standards Unifying Concepts and Processes: Systems, Order, and Organization; Unifying Concepts and Processes: Evolution and Equilibrium; Unifying Concepts and Processes: Form and Function; and Life Science as outlined by the National Academics of Science and endorsed by the National Science Teachers Association.

An Introduction to Chinese Philosophy

ISBN: , SKU: , AUTHOR: Lai, Karyn L., PUBLISHER: Cambridge University Press, This comprehensive introductory textbook to early Chinese philosophy covers a range of philosophical traditions which arose during the Spring and Autumn ( BCE) and Warring States ( BCE) periods in China, including Confucianism, Mohism, Daoism, and Legalism. It considers concepts, themes and argumentative methods of early Chinese philosophy and follows the development of some ideas in subsequent periods, including the introduction of Buddhism into China. The book examines key issues and debates in early Chinese philosophy, cross-influences between its traditions and interpretations by scholars up to the present day. The discussion draws upon both primary texts and secondary sources, and there are suggestions for further reading. This will be an invaluable guide for all who are interested in the foundations of Chinese philosophy and its richness and continuing relevance. Acquista Ora

Math Projects in the Computer Age

ISBN: , SKU: , AUTHOR: Thomas, David A., PUBLISHER: Franklin Watts, This book offers many fascinating projects in fractal geometry matrix algebra, mathematical friezes, and graph theory complete with lucid explanations of the concepts. The author helps students take advantage of the latest personal computer software to aid their projects, to broaden their understanding of the math concepts, and to generate incredible images that reveal the wonder and beauty of mathematics. Includes color photography and black & white illustrations.

One Quarter of Humanity: Malthusian Mythology and Chinese

ISBN: , SKU: , AUTHOR: Lee, James Z. / Wang, Feng / Feng, Wang, PUBLISHER: Harvard University Press, This book presents evidence about historical and contemporary Chinese population behavior that overturns much of the received wisdom about the differences between China and the West first voiced by Malthus. Malthus described a China in which early and universal marriage ensured high fertility and therefore high mortality. He contrasted this with Western Europe, where marriage occurred late and was far from universal, resulting in lower fertility and higher demographic responsiveness to economic circumstances. The result in China was thought to be mass misery as part of the population teetered on the brink of a Malthusian precipice, whereas in the West conditions were less severe. In reality, James Lee and Wang Feng argue, there has been effective regulation of population growth in China through a variety of practices that depressed marital fertility to levels far below European standards, and through the widespread practices of infanticide and abortion. Moreover, in China, population behavior has long been primarily a consequence of collective intervention. This collective culture underlies four distinctive features of the Chinese demographic pattern--high rates of female infanticide, low rates of male marriage, low rates of marital fertility, and high rates of adoption--that Lee and Wang trace from to today. These and other distinctive features of the Chinese demographic and social system, they argue, led to a different demographic transition in China from the one that took place in the West.

Leadership and Training for the Fight: Using Special

ISBN: , SKU: , AUTHOR: Howe, Paul R., PUBLISHER: Skyhorse Publishing, In Leadership and Training for the Fight, MSG Paul R. Howe, U.S. Army Retired, shares ideas on leadership that he has developed through extensive combat experience. Howe tells riveting stories of military operations and analyzes leadership concepts. He also gives advice on how to understand students and how to refine your teaching methods. Written with the unique insight of a Special Operations soldier, this book is the perfect guide for anyone interested in improving leader- ship skills in civilian or military situations.

The Imperatives of Urban And Regional Planning Concepts and

ISBN: , SKU: , AUTHOR: Ur Anis, PUBLISHER: Author Solutions Inc, NA

Sound Innovations for String Orchestra, Bk 2: A

ISBN: , SKU: , AUTHOR: Alfred Publishing / Phillips, Bob / Boonshaft, Peter, PUBLISHER: Alfred Publishing Co., Inc., Sound Innovations for String Orchestra, Book 2 continues your student's musical journey by teaching with segmented presentation of new concepts and introducing ensemble playing. Isolating concepts and teaching them individually helps facilitate understanding of the more advanced material. Following the unique Sound Innovations organization by levels, the book contains four levels, each of which are divided into several sections that introduce concepts separately and provide plenty of practice and performance opportunities to reinforce each lesson. Visit www.alfred.com/soundinnovations for more information.

Digging Armadillos

ISBN: , SKU: , AUTHOR: Jango-Cohen, Judith, PUBLISHER: Lerner Publications, Responding to the call of educators for easy-to-read nonfiction for younger students, Lerner created the Pull Ahead Books series. With higher-level thinking questions built into each text, this innovative series engages new readers in their own learning. A map activity, animal-body diagram, short glossary, and Hunt-and-Find (pre-index skills) section are included. Supports the national science education standards Unifying Concepts and Processes: Systems, Order, and Organization; Unifying Concepts and Processes: Form and Function; Science as Inquiry; and Life Science as outlined by the National Academics of Science and endorsed by the National Science Teachers Association.

Peasants and Slaves: The Rural Population of Roman Italy

ISBN: , SKU: , AUTHOR: Launaro, Alessandro, PUBLISHER: Cambridge University Press, The crisis of the Roman Republic and its transformation into an Empire have fascinated generations of scholars. It has long been assumed that a dramatic demographic decline of the rural free peasantry (which was supplanted by slaves) triggered the series of social and economic developments which eventually led to Rome's political crisis during the first century BC. This book contributes to a lively debate by exploring both the textual and the archaeological evidence and by tracing and reassessing the actual fate of the Italian rural free population between the Late Republic and the Early Empire. Data derived from a comparative analysis of twenty-seven archaeological surveys and about five thousand sites allow Dr Launaro to outline a radically new picture according to which episodes of local decline are placed within a much more generalised pattern of demographic growth. Acquista Ora

Prentice Hall Math Pre Algebra Pma (Progress Monitoring

ISBN: , SKU: , AUTHOR: n/a, PUBLISHER: Prentice Hall, Prepare students for Algebra-appropriate for both middle school and high school students.Solid preparation for algebra and geometry Integers and algebraic concepts are introduced beginning in Chapter 1 to develop students' algebraic thinking skills. Throughout the text, algebraic concepts are connected to arithmetic skills to build on what students know. Geometry concepts are integrated when appropriate to foster connections.An emphasis on mastery of basic skills. The text provides numerous opportunities to assess basic skills along with abundant remediation and intervention activities. Daily spiral review provides practice on prerequisite skills, and an in-text Skills Handbook offers instruction for all basic skills.

The New Film History: Sources, Methods, Approaches

ISBN: , SKU: , AUTHOR: Chapman, James / Glancy, Mark / Harper, Sue, PUBLISHER: Palgrave MacMillan, Now available in paperback, this first major overview of film history offers a wide-ranging account of the methods, sources and approaches used by modern film historians. Key areas of research are analyzed alongside detailed case studies of well-known American, Australian, British and European films.

Globalization and Terrorism: The Migration of Dreams and

ISBN: , SKU: , AUTHOR: Nassar, Jamal R., PUBLISHER: Rowman & Littlefield Publishers, Globalization and terrorism are both charged concepts; people use the terms loosely without regard for exactitude, often to further political ends. This book carefully defines these concepts, puts them in historical as well as political context, and amplifies the basics with an exploration of the way in which the dreams inspired by globalization can translate all too easily into the nightmare of terrorism. Visit our website for sample chapters

Solving Least Square Problems

ISBN: , SKU: , AUTHOR: Lawson, Charles L. / Hanson, Richard J., PUBLISHER: Society for Industrial and Applied Mathematic, An accessible text for the study of numerical methods for solving least squares problems. Numerical analysts, statisticians, and engineers have developed techniques and nomenclature for the least squares problems of their own discipline. This well-organized presentation of the basic material needed for the solution of least squares problems helps to unify this divergence of methods. Mathematicians, practicing engineers, and scientists will welcome its return to print.

Contatto

• ← Precedente
• Successivo →