collateral damaged the marketing of consumer debt to

Collateral Damaged: The Marketing of Consumer Debt to

ISBN: , SKU: , AUTHOR: Geisst, Charles R., PUBLISHER: Bloomberg Press, Sometime in the s and s, the use of credit cards, which had begun as a convenience, began to grow into an addiction. "Collateral Damaged: The Marketing of Consumer Debt to America" explains how a nation of savers became a nation of consumers and how Wall Street used consumers' addiction to spending to create the "toxic securities" that threaten to bring about the collapse of the global economy. Geisst looks at the policy implications of the credit crisis and describes how the United States can get its fiscal house in order: Debt must be brought back onto the issuer's balance sheet. Investors must have the assurance of recourse to the debt issuer's own funds, rather than the empty promise of a valueless document. Regulators must be educated to know at least as much about financial engineering as the structured finance instruments' architects do. This book connects the dots from consumer spending to credit cards to home-equity loans and back to credit cards.

Debt-Free Living: How to Get Out of Debt and Stay Out [With

ISBN: , SKU: , AUTHOR: Burkett, Larry, PUBLISHER: Moody Publishers, Easy access to credit has led many into deep debt without any idea on how to get out. Debt-Free Living has the solution. This updated bestseller now comes with the Snap-Shot Gold CD-rom that creates a customized plan to help anyone get out of debt.

Superman The Man Of Steel Statue Moebius 20 cm - DAMAGED

Damaged packagingLegendary artist Moebius brings his unique artistic style to the Man of Steel line with this newest entry in the line of statues based on the artwork from Superman #400. LimitedEdition of . Measures approximately 20 cm H.Damaged packaging. Product itself is not damaged

Debt of honor

Tom Clancy Called out of retirement to serve as National Security Advisor to the president, Jack Ryan, with the help of CIA officers John Clark and Domingo Chavez, must prepare the untested president to meet the challenges of a new world order.

Lehmann] Analysis for Marketing Planning]

ISBN: , SKU: , AUTHOR: Lehmann, Donald R. / Winer, Russell S., PUBLISHER: Irwin/McGraw-Hill, Analysis for Marketing Planning focuses on the analysis needed for sound Marketing decisions and is structured around the core marketing document--the Marketing Plan. Whether studying Marketing strategy or Product/Brand Management decisions, students need to be able to make decisions based from sound analysis. This book does not attempt to cover all aspects of the marketing plan; rather it focuses on the analysis pertaining to a product's environment, customers and competitors.

Marketing Planning and Strategy

ISBN: , SKU: , AUTHOR: Jain, Subhash C. / Haley, George T., PUBLISHER: Cengage Learning, Marketing Planning and Strategy is designed for courses at the junior/senior-level in marketing strategy, business unit strategy analysis, strategic market planning, marketing planning, strategic marketing management and advanced marketing. It focuses on building the strategic skills necessary to compete in the global economy by using a variety of analytical frameworks to understand how companies formulate strategy, make strategic decisions, and how they implement strategy. This text focuses on marketing strategy from the viewpoint of the business unit and clearly distinguishes marketing strategy from marketing management.

Marketing

ISBN: , SKU: , AUTHOR: Grewal, Dhruv / Levy, Michael, PUBLISHER: Irwin/McGraw-Hill, Adding Value to your Marketing Course. Marketers understand that even the best products and services will go unsold if they cannot communicate the value to the customer. Understanding this value-based approach is critical for marketing students today, and is at the forefront of this text, setting it apart. This approach is emphasized throughout the text, and demonstrated through the use of the Adding Value boxes found in each chapter. In their 3rd edition of "M: Marketing," Grewal and Levy present a concise, impactful, and easy to read approach to Principles of Marketing. The text delivers value to both instructor and student through the engaging style and online assignment and assessment options. With monthly updates provided in a newsletter and the dynamic video program, the instructor support provided will bring marketing to life in any class setting.

DC Comics Bombshells Bust Wonder Woman 19 cm - DAMAGED

Damaged packagingWonder Woman, DC,s original Amazon warrior, is reimagined in this new Bombshells bust - and she,s tough enough to take the battle to the enemy forces in World War II! Limited Edition of . Measures Approximately 19 cm Tall.Designed by Emanuela Lupacchino. Sculpted by Jack Mathews.Damaged packaging. Product itself is not damaged

The New Global Marketing Reality

ISBN: , SKU: , AUTHOR: Palmer, Roger / Brookes, Richard / Palmer, Roger, PUBLISHER: Palgrave MacMillan, Marketing practices have fundamentally changed over the past decade. This book documents the nature of these changes, examines their impact on marketers and marketing, explains the results of a major international study into the changing nature of contemporary marketing practices, assesses their implications for marketing and marketers and provides guidance for those who are implementing change processes to improve value creation capabilities.

Heavenly Sword statuette 1/4 Nariko 48 cm - DAMAGED

Damaged packagingFrom the video game Heavenly Sword comes this great resin statue. Nariko stands approx. 48 cm tall.Nariko is recreated here in luscious details using the highest standards of materials available to the market. Nariko is depicted Holding the Heavenly Sword in mid action pose. The powerful yet elegant pose brings out Nariko,s character in every way.Hand Made Object put extra care in re-creating her outfit with the silken gown effect and the subtle pattern on her dress, to add to the details and texture of the overall sculpt.Every piece of H.M.O,s Nariko of Heavenly Sword is hand crafted to perfection by passionate individuals, and they take great care in delivering the highest quality possible with no expenses spared.Limited to just 199 pieces worldwide.Damaged packaging. Product itself is not damaged

Essentials of Services Marketing: Concepts, Strategies and

ISBN: , SKU: , AUTHOR: Hoffman, K. Douglas / Bateson, John E. G., PUBLISHER: South Western Educational Publishing, The primary objective of Essentials of Services Marketing: Concepts, Strategies Cases, 2e is to provide materials that not only introduce the student to the field of services marketing, but also acquaint the student with specific customer service issues. The business world now demands, in addition to traditional business knowledge, increasing employee competence in customer satisfaction, service quality, and customer service - skills that are essential in sustaining the existing customer base.

The Key to Newton's Dynamics

ISBN: , SKU: , AUTHOR: Brackenridge, J. Bruce, PUBLISHER: University of California Press, While much has been written on the ramifications of Newton's dynamics, until now the details of Newton's solution were available only to the physics expert. "The Key to Newton's Dynamics" clearly explains the surprisingly simple analytical structure that underlies the determination of the force necessary to maintain ideal planetary motion. J. Bruce Brackenridge sets the problem in historical and conceptual perspective, showing the physicist's debt to the works of both Descartes and Galileo. He tracks Newton's work on the Kepler problem from its early stages at Cambridge before , through the revival of his interest ten years later, to its fruition in the first three sections of the first edition of the "Principia."

Star Wars Forces of Destiny Action Figure Playset Endor

Damaged packagingImagine epic adventures defending against the Empire among the giant trees of the forest moon of Endor with these Star Wars Forces of Destiny adventure figures. The highly poseable Princess Leia Organa figure features realistic rooted hair, and two removable outfits. When it,s time to journey through the deep woods, dress her in her removable poncho, helmet, pants, and boots. Then put her in her dress and shoes for the celebration at the Ewok village. Wicket has a removable hood and an adorably fuzzy body. Re-create the battles and stories of Star Wars with these true-to-entertainment figures.Damaged packaging. Product itself is not damaged

Encyclopedic Dictionary of Marketing

ISBN: , SKU: , AUTHOR: Littler, Dale / Lewis, Barbara R., PUBLISHER: Blackwell Publishers, The" Dictionary" has been carefully designed to give both the expert and the newcomer overviews and succinct presentations of the most important traditional and contemporary issues in marketing.

Take Control of Your Student Loan Debt

ISBN: , SKU: , AUTHOR: Leonard, Robin / Irving, Shae, PUBLISHER: NOLO, What's black and blue and scared all over? A graduate student facing a student loan Fortunately, there are simple and effective ways for students to get out of debt, all of which are detailed in this book. It clearly explains: -- what the repayment options are -- how to postpone repayment -- how to avoid default -- how to handle collection efforts by the government -- how to get out of default -- when to choose bankruptcy. Graduating with honors, the completely overhauled second edition covers new limitations on bankruptcy as an option deducting interest, new rules on the life expectancy of student loans in credit reports, extensive new information on Perkins loans, an update on the applicability of debt collection laws, and much, much more. Perfect for the millions of students who have college, graduate school, and medical and law school loans, the book includes sample letters and all the forms needed to help debtors back on their feet.

Transformers Generation 1 Statue Megatron 59 cm - DAMAGED

Damaged packagingSideshow and Prime 1 Studio are proud to present Premium Masterline Megatron Transformers: Generation 1, the Founder and Leader of the Decepticon. Designed by renowned artist Josh Nizzi famous for his interpretation in the Transformers movies. Megatron is crafted with impressive attention to detail and features LED light-up eyes and his fusion cannon. This collectible stands around 23 inches tall and is an ultimate must-have piece for all Transformers Fans.Limited to pieces.Damaged packaging. Product itself is not damaged

Ghostbusters Statue 1/10 Vinz Clortho 21 cm - DAMAGED

Damaged packagingFrom the classic movie Ghostbusters comes this 1/10th scale statue of Vinz Clortho! The Polystone statue measures approx. 14 x 21 x 22 cm. Combine this Statue with others Ghostbusters Statues by Iron Studios to form a diorama rooftop scene from the movie.Damaged packaging. Product itself is not damaged

Marketing Channel Management: An Instructor's Manual

ISBN: , SKU: , AUTHOR: McCalley, Russell W. / Unknown, PUBLISHER: Praeger Publishers, "Marketing Channel Management: An Instructor's Manual" has been designed to accompany the text "Marketing Channel Management: People, Products, Programs, and Markets." Written by the author, this manual allows the teacher to incorporate the text fully into any course structure. An instructor may use this class-tested collection of questions and exercises to help students develop their understanding of the marketing channel and aid in the presentation of material in the classroom. It is readable, direct, and student-oriented. The manual also offers exam and quiz questions, term paper topic suggestions, and suggested transparencies.

Applying Scientific Reasoning to the Field of Marketing:

ISBN: , SKU: , AUTHOR: Grapentine, Terry, PUBLISHER: Business Expert Press, Marketing decisions often misfire when driven more by beliefs than knowledge. Make Better Marketing Decisions: Lessons from the Philosophy of Science, guides readers on how to think more clearly and correctly when making these decisions, thereby increasing organizational success. The book is based on the field of epistemology--the study of how knowledge is created--within the philosophy of science. Epistemology is a difficult subject with its own vocabulary and concepts that are often esoteric and considered too academic for marketing decision makers and researchers to apply. Consequently, the first sections of the book disabuse this notion by explaining why incorporating a scientific way of viewing the world and the scientific method is actually a practical way to make better decisions. These introductory chapters transition into a more formal discussion of philosophy of science, epistemology, and why marketing is a social science as opposed to merely an art or a practice, like medicine or engineering. The main body of the book then guides the reader through selected lessons from the philosophy of science to improve decision making. Example topics are (1) applying scientific reasoning to decision making, (2) differentiating between symptoms vs. causes of consumer behavior, and (3) understanding the importance of theory development in translating information into understanding. The book concludes by identifying the necessary conditions for applying philosophy of science's lessons to decision making and how to strike the proper balance between (1) allocating resources for knowledge creation, and (2) managing the day-to-day realities of running a business.

Superman The Man Of Steel Statue Shane Davis 21 cm - DAMAGED

Damaged packagingThe Man of Steel from Superman: Earth One, the best-selling graphic novel written by J. Michael Straczynski, flies into your home with this superbly sculpted statue based on the designs of fan-favorite artist Shane Davis. Limited Edition of . Measures Approximately 21 cm H.Designed By Shane Davis. Sculpted By Jon Neill.Damaged packaging. Product itself is not damaged

Arrow Action Figure Arsenal 17 cm - DAMAGED PACKAGING

Damaged packagingBring the hero from the popular Arrow television series out of the small screen and into your home with this intricately designed action figure! Arsenal stands 17 cm H.Damaged packaging. Product itself is not damaged

Handbook of Marketing Scales: Multi-Item Measures for

ISBN: , SKU: , AUTHOR: Bearden, William O. / Netemeyer, Richard G. / Mobley, Mary F., PUBLISHER: Sage Publications (CA), Published in cooperation with the Association for Consumer Research "This book is of great value to researchers in the area of marketing and for those conducting marketing studies for decision making. This compilation is helpful in locating instruments for survey research in marketing and consumer behaviour. It also provides researchers with different options to consider for any construct having several measures. The book can be expected to spur further research in this area. It will help identify areas where measures are needed and encourage further development of valid measures of consumer behaviour and marketing constructs." --Management and Labour Studies "This sorely needed book is a fantastic aid to scholarship. It provides admirable, painstaking scholarship, which painstaking scholars will admire.... This book could lead to exciting new vistas." --The Journal of Consumer Affairs "This book is a most welcomed addition to the researcher's library because it provides quick and easy access to many of the measures that have been developed by consumer and marketing researchers over the years.... The book starts with a useful essay discussing psychometric criteria for good scales that is a valuable introduction for novices and a helpful review for more experienced scale developers. A table summarizing criteria for evaluating scales drawn from Robinson, Shaver, and Wrightsman () provides an excellent guide for evaluation and new scale development.... This book should be on the shelf of every marketing researcher. This volume would also be a good supplement for graduate classes in scale development or research methods.... Very well-referenced guide to the literature andthus provides support for developing better scales in marketing.... The book is a valuable guide.... This book should stimulate wide use of scales, the refinement and improvement of existing scales, and the development of new, psychometrically worthwhile scales. The editors should be congratulated by all market researchers for their efforts." --Journal of the Academy of Marketing Science "Marketing scholars and marketing research practitioners will find the book useful. It offers an excellent sourcebook for a variety of scales, and the reviews of the scales are thoughtful and well crafted. The book includes many of the most widely used scales in the field. Its relatively modest price will also make it particularly attractive." --Journal of Marketing Research "The authors have provided a much-needed book that is well executed and crafted with great care." --Terence A. Shimp, Department of Marketing, University of South Carolina "A book like this is long overdue in marketing. The volume does a great job of putting together in one place some of the most important scales with which marketers work." --Gilbert A. Churchill, Arthur C. Nielsen Chair of Marketing Research, University of Wisconsin "The Handb

Batman Maquette Classic Joker 35 cm - DAMAGED PACKAGING

Damaged packagingSideshow and Tweeterhead are pleased to present The Joker Maquette Diorama. Batman,s infamous arch-nemesis played by Cesar Romero, dons his iconic green and purple suit. The 35 cm tall diorama features a brick wall with removable clown head.Don,t miss your chance to add The Joker to your Batman Classic TV Series collection!Damaged packaging. Product itself is not damaged

DC Comics Bombshells Statue Bumblebee 35 cm - DAMAGED

Damaged packagingThree cheers for latest in the popular DC Comics Bombshells statue series, featuring Bumblebee, hero of the Teen Titans! Limited Edition of . Measures approximately 35 cm tall.Designed by Ant Lucia. Sculpted by Tim Miller.Damaged packaging. Product itself is not damaged

Blood Debt

ISBN: , SKU: , AUTHOR: Parker, F. M. / Kensington, PUBLISHER: Pinnacle Books, Texas Ranger Tom Cavillin saved the life of a U.S. Cavalry dragoon who had lost his men in an ill-fated attack. But for Lt. Matt Chilton, the wild cavalryman whom he saved, it was no favor. Tormented by guilt and the loss of his men, Matt joined with other army dissenters in a series of vigilante raids. Now, it was up to Tom to stop this pack of violent thieves, and settle a blood debt turned vicious...before it destroyed them all.

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