advanced chinese intention strategy and communication

Advanced Chinese: Intention, Strategy, and Communication

Advanced Chinese: Intention, Strategy, and Communication

ISBN: , SKU: , AUTHOR: Tang, Yanfang / Chen, Qinghai, PUBLISHER: Yale University Press, Written and designed for advanced learners of Chinese, this book and its accompanying audio program focus on the variety of linguistic strategies that are essential in real-life communications. The lessons include texts that are representative of current life in China and that are authentic works of literature. Five types of discourse are considered in detail--narration, description, persuasion, exposition, and lyrical expression. With carefully crafted vocabulary, grammar, and exercise sections in each lesson, the book assists learners in improving writing and speaking skills, recognizing the difference between colloquial discourse and more formal discourse, and acquiring a sophisticated understanding of the meanings and nuances of the language. The authors also include a useful list of supplementary readings that may be used to enhance the texts in the book. An mp3 CD is included with the book.

Marketing Planning and Strategy

Marketing Planning and Strategy

ISBN: , SKU: , AUTHOR: Jain, Subhash C. / Haley, George T., PUBLISHER: Cengage Learning, Marketing Planning and Strategy is designed for courses at the junior/senior-level in marketing strategy, business unit strategy analysis, strategic market planning, marketing planning, strategic marketing management and advanced marketing. It focuses on building the strategic skills necessary to compete in the global economy by using a variety of analytical frameworks to understand how companies formulate strategy, make strategic decisions, and how they implement strategy. This text focuses on marketing strategy from the viewpoint of the business unit and clearly distinguishes marketing strategy from marketing management.

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Strategy Safari: A Guided Tour Through the Wilds of

Strategy Safari: A Guided Tour Through the Wilds of

ISBN: , SKU: , AUTHOR: Mintzberg, Henry / Ahlstrand, Bruce / Lampel, Joseph, PUBLISHER: Free Press, "Strategy Safari, " the international bestseller on strategy by leading management thinker Henry Mintzberg and his colleagues Bruce Ahlstrand and Joseph Lampel, is widely considered a classic work in the field. No other book synthesizes the entire history and evolution of strategic management in so lively and entertaining a fashion. Since the initial publication of "Strategy Safari, " managers, consultants, and academics all over the world have found this book an indispensable and delightful tool -- it has been translated into more than ten languages, including Chinese, Russian, and French, and has been used in top MBA programs worldwide. "Strategy Safari" makes sense of a field that often seems to make no sense. Mintzberg, Ahlstrand, and Lampel pair their sweeping vision of strategy making with an authoritative catalog in which they identify ten schools of strategy that have emerged over the past four decades. Why struggle through the vast, confusing terrain of strategy formation? With clarity and depth, "Strategy Safari" maps the strategic landscape and facilitates intelligent, informed strategy formation. Acquista Ora

Modern Chinese: Learn Chinese in a Simple and Succ

Modern Chinese: Learn Chinese in a Simple and Succ

Vendo i numeri 2,3,4 della collana Modern CHinese di Vivienne Zhang spedizione + 5 euro

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Communication Yearbook 25

Communication Yearbook 25

ISBN: , SKU: , AUTHOR: Gudykunst, William B., PUBLISHER: Routledge, "Communication Yearbook 25" is devoted to publishing state-of-the-art literature reviews in which authors critique and synthesize a body of communication research. This volume contains critical, integrative reviews of research on democracy and new communication technologies; the Federal Communication Commission's communication policymaking process; cognitive effects of hypermedia; mediation of children's television viewing; informatization, world systems, and developing countries; communication ethics; communication in culturally diverse work groups; and attitudes toward language. In addition, it also includes senior scholars' reviews of research on imagined interactions and symbolic convergence theory. Representing media, interpersonal, intercultural, and other areas of communication, this is an important reference on current research for scholars and students in the social sciences. Each of the chapters make a unique contribution to the field.

Primal Scenes of Communication: Communication, Consumerism,

Primal Scenes of Communication: Communication, Consumerism,

ISBN: , SKU: , AUTHOR: Angus, Ian, PUBLISHER: State University of New York Press, Primal Scenes of Communication argues that the materiality of communication media constitute social relations and that social relations should be understood as "technology-identity complexes". This theory is employed to characterize consumer society, and the social movements that criticize consumer society, as a unique epoch of communication.

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Communication, Media, and American Society: A Critical

Communication, Media, and American Society: A Critical

ISBN: , SKU: , AUTHOR: Rossides, Daniel W., PUBLISHER: Rowman & Littlefield Publishers, What is the role of communication technology and media in making American society more adaptive, equitable, and democratic? Analyzing the field of communication against an in-depth picture of American society, this provocative, wide-ranging text explores

Fine and rare Chinese works of art and ceramics

Fine and rare Chinese works of art and ceramics

Fine and rare Chinese works of art and ceramics: winter exhibition / Roger Keverne. 112 p.: col. ill.; 28 cm. Published London: Roger Keverne, . Language English Euro 20

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An OT and SLP Team Approach: Sensory and Communication

An OT and SLP Team Approach: Sensory and Communication

ISBN: , SKU: , AUTHOR: Kashman, Nancy / Mora, Janet, PUBLISHER: Sensory Resources, A speech/language pathologist and an occupational therapist combine years of experience to bring practical advice and workable strategies to treat dysfunction in sensory integration and communication disorders. Their team approach offers an impressive set of activities for social, motor, learning and living skills.

An Introduction to Chinese Philosophy

An Introduction to Chinese Philosophy

ISBN: , SKU: , AUTHOR: Lai, Karyn L., PUBLISHER: Cambridge University Press, This comprehensive introductory textbook to early Chinese philosophy covers a range of philosophical traditions which arose during the Spring and Autumn ( BCE) and Warring States ( BCE) periods in China, including Confucianism, Mohism, Daoism, and Legalism. It considers concepts, themes and argumentative methods of early Chinese philosophy and follows the development of some ideas in subsequent periods, including the introduction of Buddhism into China. The book examines key issues and debates in early Chinese philosophy, cross-influences between its traditions and interpretations by scholars up to the present day. The discussion draws upon both primary texts and secondary sources, and there are suggestions for further reading. This will be an invaluable guide for all who are interested in the foundations of Chinese philosophy and its richness and continuing relevance. Acquista Ora

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Collins - Mandarin chinese dictionary Chinese/Eng

Collins - Mandarin chinese dictionary Chinese/Eng

Collins - Mandarin chinese dictionary (Chinese/English - English/Chinese) Copertina morbida - Ottime condizioni pagine circa

Guns 'n' Roses - Chinese Democracy deluxe box set

Guns 'n' Roses - Chinese Democracy deluxe box set

vendo Guns 'n' Roses - Chinese Democracy deluxe limited edition box set la confezione contiene: - maglia con logo chinese democracy - CD album chinese democracy - bandana con logo chinese democracy - fibbia con logo chinese democracy - patch piccola con logo chinese democracy - portachiavi con logo chinese democracy prezzo poco trattabile

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Organizations and Technical Change: Strategy, Objectives and

Organizations and Technical Change: Strategy, Objectives and

ISBN: , SKU: , AUTHOR: Preece, David A. / Preece, David / Preece, PUBLISHER: Cengage Learning Emea, Based on Managing the Adoption of New Technology David Preece extends the study to assess the nature of technology strategy and the way it impacts on organizational change. It describes key management techniques needed for effective adoption of technology covering: * the development of strategy * the implementation of objectives * the importance of employee involvement Four case studies examine in detail a variety of managemnet approaches and show adoption of technology and the issues involved have changed since the 's. This book is essential reading for students and researchers in technology management and related areas.

Communication Law: Practical Applications in the Digital Age

Communication Law: Practical Applications in the Digital Age

ISBN: , SKU: , AUTHOR: Caristi, Dom / Davie, William R., PUBLISHER: Pearson Custom Publishing, Debuting in its first edition, "Communication Law "is an engaging and accessible text that brings a fresh approach to the fundamentals of mass media law. Unique in its approach and its visually attractive design, this text differentiates itself from other current texts on the market while presenting students with key principles and landmark cases that establish and define communication law and regulation, providing a hands-on learning experience.

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Spandau ballet - communication 12''

Spandau ballet - communication 12''

Spandau ballet communication 12'' vinile nuovo, originale. chrysalis. brani:communication (club mix)/communication. spedizione in tutta italia.

Star Wars: Episode 1 Starfighter: Prima's Official Strategy

Star Wars: Episode 1 Starfighter: Prima's Official Strategy

ISBN: , SKU: , AUTHOR: Prima Temp Authors / Prima Development, PUBLISHER: Prima Games, "Star Wars: Episode 1 Starfighter: - Prima's Official Strategy Guide" will give you details on every pilot and their ship, incredible 3D environment maps, tactics for completing every level and discovering every hidden item, and dogfighting techniques to blow anything and everything out of the sky

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Strategy: Process, Content, Context: An International

Strategy: Process, Content, Context: An International

ISBN: , SKU: , AUTHOR: De Wit, Bob / Wit, Bob De / Meyer, Ron, PUBLISHER: Cengage Learning, Bob De Wit and Ron Meyeras innovative and extremely successful strategy text encourages critical and creative strategic thinking. By introducing articles from key strategists to present differing perspectives on each strategic issue covered, the authors stress and contrast the diversity of views in the subject without endorsing any one approach.

Mindmapping China: Language, Discourse and Advertising in

Mindmapping China: Language, Discourse and Advertising in

ISBN: , SKU: , AUTHOR: Boden, Jeanne, PUBLISHER: ASP Vub Press, Providing a concise overview of the structure of the Chinese language, this guide is designed to help western marketers in China with translation problems in advertising campaigns. Showing that language in China is more than simply communication--it also imbeds cultural rules--the discussion points out ways this difference is ignored by outsiders. Written by an expert who bridges the gap between age-old Chinese cultural patterns and today's business practices, this book is an invaluable tool for everyone who does business in China.

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The Well-Timed Strategy: Managing the Business Cycle for

The Well-Timed Strategy: Managing the Business Cycle for

ISBN: , SKU: , AUTHOR: Navarro, Peter, PUBLISHER: Wharton School Publishing, Most companies ignore one of their best opportunities for honing competitive advantage: the opportunity to proactively manage business cycles and economic turbulence. Despite the profound impact that the business cycle has on the fortunes and fate of so many businesses large and small--and the employees and investors that depend on them--you will not find a single book that offers a comprehensive guide to strategically and tactically managing the business cycle. "The Well-Timed Strategy" shows you how to manage not just the business cycle and industry cycles but also today's unprecedented level of macroeconomic turbulence. Peter Navarro shows how to align every facet of business strategy, tactics, and operations to reflect changing business conditions--so you can ride with the business cycle--not get run over. Drawing on hundreds of examples (including such well-known names as Abercrombie and Fitch, Gateway Computers, Anheuser Busch, Proctor and Gamble, Berkshire Hathaway, Southwest Airlines, and the U.S. Navy) Navarro distills clear, simple management principles for managing economic upswings and downswings. The author addresses everything from inventory, production, and supply chain management to marketing, pricing, and long-term capital investment. Navarro presents examples from around the globe, ranging from Broadcom and Cemex to Paccar and Xilinx Chinese real estate developers to U.S. small caps. Clear, concise, and exceptionally readable, "The Well-Timed Strategy" makes complex macroeconomic forecasting easy to understand -- and even easier to act upon.

Chinese Jade: The Spiritual and Cultural Significance of

Chinese Jade: The Spiritual and Cultural Significance of

ISBN: , SKU: , AUTHOR: Hongjuan, Li / Blishen, Tony / Fang, Gu, PUBLISHER: Shanghai Book Traders, To the Chinese people, jade is a precious stone endowed with magical properties which encapsulated all that mankind aspires to in terms of character, elegance, tranquility, purity and virtue. The Chinese love jade not merely because of its rarity or its luster but because of a deeper aesthetic value. "Chinese Jade: The Spiritual and Cultural Significance of Jade in China" presents a comprehensive view of jade and its history in China from Neolithic times to the Qing dynasty. It illustrates pieces of jade that are on display not only in the Palace Museum in Beijing but in the many provincial and other museums across China. It will help the reader to understand what jade means to the Chinese in China; how it is classified and described and where it is found and worked and displayed. It has a value beyond that of a simple catalogue and places jade in its natural, and central, cultural context.

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Culture and Communication: A Guidebook for Practice

Culture and Communication: A Guidebook for Practice

ISBN: , SKU: , AUTHOR: Gallois, Cynthia / Callan, Victor, PUBLISHER: John Wiley & Sons, Examines how behavior and psychological processes differ in different cultural contexts, and then places these differences in the context of professional communication: business, law, education, and the media. Provides a review of cross-cultural psychological concepts for the non-specialist. -- Addresses common problems faced in inter-cultural encounters.

The Art of War

The Art of War

ISBN: , SKU: , AUTHOR: Tzu, Sun / Sawyer, Ralph D., PUBLISHER: Fall River Press, An illuminating new look at the classic primer on warfare. Distinguishing itself from many previous versions, this contemporary translation of Sun-Tzu's landmark text acknowledges the work first and foremost as a masterpiece of military strategy. Translator Ralph Sawyer provides the most detailed introduction and commentary yet offered on the text, its author, and his age. Get inside the head of Sun-Tzu, and find out which significant historical battles influenced his thinking. Sawyer's exhaustive biographical research helps you separate the myth from the elusive man himself. Immerse yourself in the mindset of the Chinese military organization through an extensive overview of its history as well as its tactical use of chariots, horse and cavalry, armor and shields, and swords. Several supplementary sections illuminate relevant portions of the recently discovered tomb texts and "lost writings," reputed to be earlier variants of the standard version. A glossary identifies figures and terms for the convenience of readers unfamiliar with Chinese history and writings.

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Risk Communication: A Handbook for Communicating

Risk Communication: A Handbook for Communicating

ISBN: , SKU: , AUTHOR: Lundgren, Regina E. / McMakin, Andrea H., PUBLISHER: Battelle Press, As penalties for corporate and personal risk increase communicating risk-related information can be a daunting challenge. Communication must be targeted, understandable, and effective without inadvertently provoking hostility and mistrust. Risk Communication, a handbook of strategies and guidance for conveying risk information effectively, has proven a valuable resource. In this second edition, readers get the latest updates on pertinent topics--including current laws, approaches, computer applications, stakeholder participation methods, and methods to evaluate effectiveness. All-new sections explain how to work with the media and represent risks pictorially. The book has been praised by readers for its "pragmatic and unpretentious" advice as well as its "excellent and thorough" coverage. The Society for Risk Analysis's Risk Communication Specialty Group rated the book in its top five "must read" publications for industry risk communication practitioners. Contents: Approaches to Communicating Risk, Laws that Mandate Risk Communication, Constraints to Effective Risk Communication, Ethical Issues, Principles of Risk Communicating, Determining Purpose and Objectives, Analyze Your Audience, Determine the Appropriate Methods, Set a Schedule, Develop a Communication Plan, Informational Materials, Pictorial Representation of Risk, Face-to-Face Communication, Working with the Media

The 36 Strategies of the Chinese for financial traders

The 36 Strategies of the Chinese for financial traders

Ti consiglio di guardare il mio video: https://youtu.be/yid45C_e0bg Copertina rigida con sovracopertina, formato cm. 23,5 x 16 pagine 515. Queste immagini sono del libro che riceverete. Ancient Chinese strategies provide a valuable link to enhance your ability to survive and prosper in modern financial markets. In this fascinating book, experienced trader and best-selling author Daryl Guppy explains how The 36 Strategies of the Chinese are applied to trading financial markets. In trading there is rarely a single answer to any trading situation. The best answer, and its effective application, depends on the trader. The strategies by themselves do not guarantee success. The trader’s skill in analyzing and assessing the situation determines how effective he is in selecting and applying the right strategy. Guppy was introduced to the book of The 36 Strategies of the Chinese by a Chinese friend. An ancient and classic text, it is a compilation of political and military strategies dating back more than years, drawn from classic Chinese poetry, history, philosophy, biographies and novels. This book includes specific methods for active investors and traders that are consistent with the meaning of the original ancient strategies. The 36 Strategies of the Ch inese for Financial Traders follows the structure of the original 36 strategies. The first 18 strategies are applied when you have the advantage — the luxury of time and resources to examine techniques to recognize and maximize the return from these market opportunities. The second 18 strategies are applied when you are at a disadvantage — they are strategies used against investors and traders to inhibit success. Many of the strategies are enhanced using derivatives. ‘The 36 Strategies of the Chinese are strategies for success in financial markets and 1 encourage you to use these observations to improve your trading activity' — Daryl Guppy

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Dizionario Cinese

Dizionario Cinese

Pocket Oxford Chinese Dictionary English-Chinese Chinese-English

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