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From Butler to Buffett: The Story Behind the Buffalo News
ISBN: , SKU: , AUTHOR: Light, Murray B. / Buffett, Warren E., PUBLISHER: Prometheus Books, In , a twenty-three-year-old entrepreneur named Edward H. Butler arrived in Buffalo, New York, to found a newspaper eventually called "The Buffalo Evening News. Under Butler's aegis the "News became one of the most successful newspapers in America, growing along with the thriving city at the end of the Erie Canal, which was expanding rapidly as immigrants poured in and America urbanized. About a century later, in , Warren E. Buffett, recognizing the value of the paper, bought "The Buffalo Evening News, and to this day, despite competition from large media conglomerates, "The Buffalo News (as it is now called) remains a successful independent publication. There is no better person to tell the story of the "News than Murray B. Light, who held senior editorial positions at the paper for over 30 years. Beginning with the founding of the newspaper by Butler, Light provides a wealth of historical information and many in-depth, behind-the-scenes profiles of key persons who influenced, the course of the paper. Chief among these is founder Edward H. Butler, a dynamo of energy, whose enthusiasm, innovation, and high standards are still felt to this day. His son, Edward Butler Jr., also played an important role, extending the reach of the "News into radio and television. Almost as influential as the senior Butler was Alfred H. Kirchhofer, whose workaholic personality, staunch Republican Party connections, and active involvement in the Buffalo community became legendary. Regarding the current owner, Warren Buffett, Light has many interesting insights into his famous low-key, hands-off style of management. He assumed ownership of the "News at a critical time, bolstering its financialstrength while encouraging complete editorial independence. Light also devotes a chapter to current publisher Stanford Lipsey, a longtime associate of Buffett, highlighting his leadership in the wake of the bitter court dispute with the "Courier Express. Along the way Light offers interesting comments on newspaper trends and on many longtime and widely read reporters and columnists, such as Ray Hill, Bob Curran, Lee Coppola, Jeff Simon, Alan Pergament, Donn Esmonde, Janice Okun, Larry Felser, and many others. This detailed memoir of the persons and events that had a formative influence on a major independent regional newspaper will interest both newspaper professionals and readers in the Western New York community, as well as many outside the area.
The Deficit and the Public Interest: The Search for
ISBN: , SKU: , AUTHOR: White, Joseph / Wildavsky, Aaron, PUBLISHER: University of California Press, Political time is counted, not in years, but in issues--the depression defined the political era of the s just as the cold war did the s and civil rights the s. Today the federal budget looms as the dominant issue by which all others are considered and has become a concern which catalyzes debate again and again in our nation's capital. In this definitive new work, Joseph White and Aaron Wildavsky describe and analyze the struggles over taxing and spending from Carter's last year through the Reagan administration. The battle of the budget is largely about how we define the role of the government and its relationship to the people. It is a story of congressional horsetrading, partisan posturing, and technical tricks that affect billions of dollars. It is also a story of politicians operating within constraints set by both public opinion and political interpretation of economic reality. Though budgeting has always been important, its impact on the national agenda has grown dramatically in the last decades. Based on extensive interviews with participants and thorough use of documentary sources, this book both explains how budgeting works so the reader can see what is at stake in seemingly arcane disputes and locates budgeting within larger ideological trends in American society. It also explains the relationship of the budget to media, party and policy activists and explores the ways in which the deficit represents a crisis of self-confidence in the ability of our institutions, preeminently Congress and the presidency. Along the way, it provides a uniquely comprehensive account of the entire budget problem, exploring Gramm-Rudman, tax reform, and the continuing stalemate around this issue. "The Deficit and the Public Interest" offers a wide-ranging "solution" to the deficit that encompasses several ideas: the authors demonstrate that institutions have performed better than their members and critics believe, and they contend that extreme solutions would likely be much worse than the original problems. Further, they redefine the problem as one of reducing interest costs so the deficit becomes manageable, and they proffer political advice on how to make this approach politically acceptable, both at home and abroad. This meticulously researched work provides an invaluable journey through the last decade of American politics. In its theoretical depth and incisive new approach to policymaking, "The Deficit and the Public Interest" lends a fundamentally new understanding of the place of the federal government in American society.
Service Quality: Research Perspectives
ISBN: , SKU: , AUTHOR: White, Susan S. / Schneider, Benjamin, PUBLISHER: Sage Publications (CA), "This book is not a 'one-minute' guide for managers in search of alleged quick-fixes of service quality. Instead, it is thirty years of accumulated theory and research that can help serious students understand and analyze this complex phenomenon. The book succeeds in embedding the often overlooked customer within organization studies, using the interdisciplinary approach that scholars preach but seldom practice, and closing with an agenda for future research that others might even find worth pursuing." --Dr. David E. Bowen, Professor of Management and Dean of Faculty and Programs, Thunderbird"Schneider and White promise to deliver insight into the intriguing intricacies of providing excellent services. They deliver sagacity, the intelligent application of knowledge. They do this by being eclectic, disciplined, and thoughtful... Facts about service - what it is, how it happens, what is required to make it better - thankfully dominate this book, supported by good thinking and good methods. No one interested in service quality should miss this book. There is no other book like it." --Rick Guzzo, Ph.D., Mercer Human Resource Consulting"The coverage is excellent. Among other things, it does a nice job of providing a rationale for why researchers and managers need to understand the perspectives of their customers." --Susan E. Jackson, Ph.D., Rutgers UniversityThe last three decades have seen a dramatic increase in the attention businesses devote to their quality of service. Scholars and researchers in a number of disciplines, including marketing, human resources I/O psychology, sociology, and consumer behavior, have all made substantial contributions to understanding what service is, howservice and service delivery quality are experienced by customers, and the role of employees and their organizations in service delivery. Service Quality: Research Perspectives presents a comprehensive overview and analysis of the field and its research, including its growth, emerging trends, and debates. Authors Benjamin Schneider and Susan S. White cover the diverse conceptual and empirical approaches that characterize thinking and research on service quality, especially service delivery. It introduces the concept of service and the important ways service production can differ from goods production. It also presents a history of the concept of product quality and the emergence of concern for service quality. Key Features Summarizes conceptual and empirical research from the marketing perspective on the measurement of service quality and customer satisfaction Deals with concepts and approaches to service characteristic of operations management, especially the role of customer variability in service production Introduces research promoting the linkage of service climate experienced by employees to the service quality experienced by customers Presents several HR/OB approaches to organizational design and useful frameworks for integrating ide
Assortimento di spartiti di musica jazz ed etnica
Scelta di spartiti musicali a carattere jazz ed etnico. Ecco i titoli: - 100 Solos Trumpet, Ed. Wise Publications, ?18 - Artis Woodhouse (realized by), Jelly Roll Morton - The piano rolls, Ed. Hal Leonard, ?15 - Bepop and beyond – A new approach for Jazz Improvisation (con CD), Ed. James Aebersold Jazz, ?22 - Billy Strayhorn, Lush life (for all vocalists and instrumentalists) (con CD), Ed. James Aebersold Jazz, ?14 - Brazilian Jazz (The latest trends in Bossa-Nova and beyond) (con CD), Ed. James Aebersold Jazz, ?14 - Candida Connolly, Indian Melodies for alto saxophone (con CD), Ed. Schott, ?13 - Cannonball Adderley, Greatest Hits (con CD), Ed. James Aebersold Jazz, ?13 - Cedar Walton, Nine jazz originals for all instruments (con CD), Ed. James Aebersold Jazz, ?13 - Charley Gerard, Improvising Jazz Sax, Ed. Amsco Publications, ?13 - Charlie Parker Omnibook for E Flat instruments (transcribed exactly from his recorded Solos), Ed. Atlantic Mucic Corp., ?14 - Charlie Parker Omnibook transposed for B Flat instruments (transcribed exactly from his recorded Solos) – Tenor and soprano sax, trumpet and clarinet, Ed. Atlantic Mucic Corp., ?14 - Charlie Parker, All bird (con CD), Ed. James Aebersold Jazz, ?14 - Chuck Berry's Greatest Hits for guitar tab, Ed. Wise Publications, ?16 - Corey Christiansen, In the style of Charlie Parker (con CD), Ed. Mel Bay, ?15 - Don Sickler (transcribed by), John Coltrane improvised saxophone solos, Ed. CPP/Belwin Inc., ?10 - Eddie Harris, Listen here (con CD), Ed. James Aebersold Jazz, ?15 - G. De Chiaro (arranged by), Complete works of Scott Joplin (52 piano rags, waltzs and marches for guitar solo), Ed. Mel Bay, ?21 - George Gershwin, Rhapsody in Blue for piano and orchestra, Ed. E. Eulenburg, ?15 - Greg Fishman (transcribed by), Stan Getz Bossa Novas, Ed. Hal Leonard, ?17 - Horace Silver – Vol. 18 (con CD), Ed. James Aebersold Jazz, ?16 - Horace Silver, Play-a-long for all instruments (vol. 18), Ed. James Aebersold Jazz, ?10 - Horace Silver, The art of Small Combo Jazz (Playing, composing and arrangin), Ed. Hal Leonard, ?12 - Jack Long, Classic Blues playalong for saxophone (Ten big Blues numbers for alto saxophone) (con CD), Ed. Wise Publications, ?15 - Jack Long, Jazz playalong for Saxophone (Ten jazz standards for alto saxophone) (con CD), Ed. Wise Publications, ?15 - Jack Long, Latin playalong for trumpet (con CD), Ed. Wise Publications, ?14 - Jaco Pastorius (Bass tablature), Ed. Carisch, ?14 - James Aebersold, Jazz Rhythm Section Work-Out (con CD), Ed. James Aebersold Jazz, ?14 - Joe Henderson, Inner Urge (basso saxophone) (con CD), Ed. James Aebersold Jazz, ?14 - John Coltrane, 8 Jazz originals, Ed. James Aebersold Jazz, ?9 - John Coltrane, Acknowledgement – Resolution – Pursuance / Psalm, Ed. Hal Leonard, ?12 - John Keady (transcribed by), Chet Baker - 13 Transcribed Solos from "The Last Graet Concert" - My favourite songs Vol. I & II, Ed. James Aebersold Jazz, ?9 - Lee Morgan, Sidewinder (con CD), Ed. James Aebersold Jazz, ?15 - Lennie Niehaus (transcribed by), Dexter Gordon – Jazz Saxophone solos, Ed. Hal Leonard, ?12 - Lennie Niehaus, Jazz Conception for saxophone duets (con CD), Ed. International Percussion Capitol, ?17 - Michel Petrucciani (piano), Ed. Carisch, ?14 - Miles of Modes (30 exciting tracks) (con 2 CD), Ed. James Aebersold Jazz, ?17 - Nobuya Sugawa, Recital Album (original repertoire for alto saxophone) (con CD), Ed. De Haske, ?14 - Oliver Nelson, Patterns for improvisation, Ed. James Aebersold Jazz, ?11 - Oliver Nelson, Stolen moments, Ed. James Aebersold Jazz, ?10 - Oscar Peterson, Jazz Piano solos, Ed. Hal Leonard, ?13 - Pat Metheny, One quiet night, Ed. Hal Leonard, ?15 - Paul Bonneau, Suite pour saxophone alto et piano, Ed. Alphonse Leduc, ?14 - Paul Honey, Latin playalong for trumpet (con CD), Ed. Wise Publications, ?14 - Paul Honey, Swing playalong for alto saxophone (Ten big Swing numbers) (con CD), Ed. Wise Publications, ?15 - R. De Smet (arranged by), The music of George Gershwin for saxophone, Ed. Wise Publications, ?12 - Randy Brecker, Play the music of... (Jazz play-a-long for all musicians) (con 2 CD), Ed. James Aebersold Jazz, ?17 - Remo Vinciguerra, Easy Gershwin, Ed. Carisch, ?10 - Sanford Marten (transcribed by), Wayne Shorter, Ed. Hal Leonard, ?15 - Saxophone Showcase (complete with chord symbols for guitar and keyboard accompaniments), Ed. International Music Publications, ?11 - Serge Blanc, African percussion - The Djembe (con CD), ?21 - Stan Ayeroff, Benny Goodman - 30 important solos for Bb clarinet, Ed. Amsco, ?15 - Stan Getz, Sax Solos, Ed. Wise Publications, ?13 - Steve Hancoff, New Orleans Jazz for fingerstyle guitar (con CD), Ed. Mel Bay, ?14 - Sukay Workbook (Flutes and melodies of the Andes from Sukay Instrumental) (con CD), Ed. Mel Bay, ?18 - The best of Aretha Franklin, Ed. Carisch, ?12 - The best of Ella Fitzgerald (transcribed by Jim Roberts), Ed. Carisch, ?14 - The best of Jelly Roll Morton (Piano solos), Ed. Hal Leonard, ?10 - The best of Joe Henderson (transcribed by Jim Roberts), Ed. Hal Leonard, ?17 - The Brecker Brothers, Electric Jazz-Fusion play-a-long book, Ed. James Aebersold Jazz, ?11 - The Bud Powell Collection – 9 transcriptions (piano), Ed. Hal Leonard, ?15 - The Erroll Garner Anthology (arranged by Sy Johnson), Ed. Hal Leonard, ?20 - The Magic of Miles Davis – Melodies, Chords, Transposed parts for all instruments (con CD), Ed. James Aebersold Jazz, ?13 - The Manhattan Transfer Songbook (piano, vocal, guitar), Ed. Hal Leonard, ?13 - The Paul Desmond Collection – 17 classic transcriptions (saxophone), Ed. Hal Leonard, ?14 - Timo Shanko (transcribed by), Miles Davis Originals - Vol. 2, Ed. Hal Leonard, ?17 - Woody Shaw, Eight classic Jazz originals, Ed. James Aebersold Jazz, ?9 Lo stato di conservazione varia da BUONO a OTTIMO (alcuni recano cancellature o segni nel frontespizio interno, che non invalidano comunque il contenuto: per dettagli, chiedetemi chiarimenti via eMail).
Libri sul digital marketing
Libri sul digital marketing in italiano e in inglese. Ale Agostini, Bruce Clay - Trovare clienti con Google SEO + AdWords = Crescita Online Alessio Di Biagio - Affiliate Marketing - Come guadagnare con le affiliazioni online guida per principianti Alessio Semoli - Digital Analytics - Prendi il controllo del tuo business online Alessio Semoli - Marketing Automation - Guida completa per automatizzare il tuo business online Andrea Testa, Guido Di Fraia - I segreti di Google AdWords - Guida avanzata per ottimizzare le performance e moltiplicare i profitti Ann Handley - Le nuove regole della scrittura - Strategie e strumenti per creare contenuti di successo Avinash Kaushik - Web Analytics 2.0 - Misurare il successo online nell'era del Web 2.0 Claudio Vaccaro - Native Advertising. 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Pubblicità Video - Utilizzare al meglio la pubblicità video su YouTube (Google Adwords) Marco Biagiotti - Google Data Studio per tutti - Report e Dashboard per Social Media Marketing, SEO e Online Advertising Maria Chironi - Strategie per il tuo Personal Branding partendo da zero Marino Fadda - Il mio sito web vincente - Guida pratica a SEO e Web Marketing Mario Chiocchetti - Il segreto per essere primi su Google - Tutto quello che serve sapere sulla SEO Massimo Moruzzi - 15 Domande sul Native Advertising Massimo Petrucci - Landing Page Perfetta - 100 cose che dovresti sapere per trovare nuovi clienti con una perfetta landing page Massimo Petrucci - Lead Generation - Tecniche di Comunicazione e Web Marketing per trovare veramente nuovi Clienti Massimo Petrucci - Lead Generation. Funnel di Vendita - Costruisci la tua strategia per ottenere nuovi clienti - Compendio strategico Matteo Cantamesse, Andrea Facchini, Gianluca Meardi - Digital Marketing - Le sfide da vincere - Dalla soddisfazione del cliente al ROI Matteo Zambon - Google Tag Manager per Principianti Maurizio Masini, Jacopo Pasquini, Giuseppe Segreto - Marketing e comunicazione - Strategie, strumenti, casi pratici Michele De Capitani - Guida SEO - Linee guida per aumentare la visibilità organica sui motori di ricerca Mike Omar - Come creare un sito web o blog con Wordpress senza codifica Miriam Bertoli - Web Marketing per le PMI - Seo, email, app, Google, Facebook & Co. per fare business Nazzareno Gorni, Marco Maglio - Email marketing 2.0 - Strategie e tecniche efficaci per fare business Nunzio Capasso - Manuale di Facebook marketing. Pratico e Operativo Paola Rais - Manuale di Web marketing per tutti! - Con tutto quello che devi sapere, dal SEO-SEM al Social Media Marketing Paolo A. 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