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Marketing Management for Nonprofit Organizations

ISBN: , SKU: , AUTHOR: Sargeant, Adrian, PUBLISHER: Oxford University Press, USA, This book provides a comprehensive overview of the theory behind non-profit marketing, and analyzes key non-profit sectors such as fund-raising, the arts, education, healthcare, and social ideas. Second and third year undergraduate and postgraduate students taking courses in non-profit marketing, service marketing and public sector management will find this volume an invaluable course accompaniment.

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Insect behavior as a basis for developing control measures against pests of field crops and forests (papers pres.at the All-Union symposium on insect behavior; Kiev, March ) Pristavko, V. P.: Published by New Delhi Calcutta: Oxonian Press, ) Used Hardcover 238 p; fig.; tab.; diagr; 24 cm dust jacket. Euro 20 (Zoologia)

Handbook of Teacher Evaluation

ISBN: , SKU: , AUTHOR: Millman, Jason, PUBLISHER: Corwin Press, Millman's tightly-edited volume answers the questions: who should evaluate teachers? For what purpose? And using what methods and techniques? The strengths and weaknesses of students, other teachers, or administrators as evaluators are discussed and the use of evaluation as a tool for self-improvement or for making decisions about promotion and salary is explored. Finally all commonly employed methods are summarized.

Handbook of Landscape Archaeology

ISBN: , SKU: , AUTHOR: David, Bruno / Thomas, Julian, PUBLISHER: Left Coast Press, Over the past three decades, "landscape" has become an umbrella term to describe many different strands of archaeology. From the processualist study of settlement patterns to the phenomenologist's experience of the natural world, from human impact on past environments to the environment's impact on human thought, action, and interaction, the term has been used. In this volume, for the first time, over 80 archaeologists from three continents attempt a comprehensive definition of the ideas and practices of landscape archaeology, covering the theoretical and the practical, the research and conservation, and encasing the term in a global framework. As a basic reference volume for landscape archaeology, this volume will be the benchmark for decades to come. All royalties on this Handbook are donated to the World Archaeological Congress.

Customs Modernization Handbook

ISBN: , SKU: , AUTHOR: Sokol, Jose / Wulf, Luc / De Wulf, Luc, PUBLISHER: World Bank Publications, This Handbook provides an overview of the key elements of a successful customs modernization strategy and draws lessons from a number of successful customs reforms as well as from customs reform projects that have been undertaken by the World Bank. It describes a number of key import procedures that have proved particularly troublesome for customs administrations and traders and provides practical guidelines to enhance their efficiency.

Sign Language of the Soul A Handbook for Healing

ISBN: , SKU: , AUTHOR: Dale Schusterman, PUBLISHER: Writers Collective The, NA Acquista Ora

Prayers to Move Your Mountains

ISBN: , SKU: , AUTHOR: Klassen, Michael / Freiling, Thomas, PUBLISHER: Thomas Nelson Publishers, "Prayers to Move Your Mountains" is a new intercessory prayer handbook for Charismatic and Pentecostal Christians. Like classic books of prayer that have helped believers in their prayer lives over the years, this book emphasizes not only prayers for self, but others, too. Each prayer is woven together with scripture verses and with notes referring to specific biblical texts. Types of prayers include prayers that worship and glorify the Lord, praying to enter God's presence, praying for revival, praying for others, praying for forgiveness and power over sin, praying for personal needs, and praying for the coming of the Kingdom of God.

Message Bible-MS-Large Print Numbered

ISBN: , SKU: , AUTHOR: Peterson, Eugene H., PUBLISHER: NavPress Publishing Group, This large-print edition of The Message is designed for those who prefer a larger type for easier reading. It measures x and includes - the full Message numbered text - Several maps, including The 12 Tribes and The Most Likely Route of the Exodus - A chart of the books of the Bible organized by general order of events - a ribbon marker

Piping Data Book

ISBN: , SKU: , AUTHOR: Nayyar, Mohinder L., PUBLISHER: McGraw-Hill Professional Publishing, *Stay on top of piping details and procedures with the help of this desk-top handbook - covers all types of pipes and piping uses *Access scores of illustrations for metallic, non-metallic, and lined piping *Includes many specification tables and standards

The Reading for Real Handbook

ISBN: , SKU: , AUTHOR: Harrison, Colin / Harrison, Colin / Coles, Martin, PUBLISHER: Routledge, "The Reading for Real Handbook" is a genuinely balanced attempt to explore current theory and put forward some conclusions on the success of certain teaching methods. It It provides an account of the current theories that underpin reading and the teaching of reading and also offers guidance on how to implement those theories. Rather than simply describing good practice, it offers clear pointers indicating why the practical approaches which are put forth for consideration are theoretically sound and can be fully supported by recent advances in theory. A series of questions is posed at the end of each chapter, intended as a stimulus to self-reflection and as a potential starting point for staff discussion. An annotated booklist is also provided, which readers might use to follow up ideas contained in the chapter.

The Architect's Portable Handbook: First-Step Rules of Thumb

ISBN: , SKU: , AUTHOR: Guthrie, Pat, PUBLISHER: McGraw-Hill Professional Publishing, From conception to completion, no architectural project should proceed without this bookThis is a complete revision of the bestselling architect's quick guide to the latest code and cost information. The book presents the 20% of the data that architects need 80% of the time in the preliminary stage of designing buildings of all types and sizes--and of the spaces in between. With a structure that parallels the progress of a typical architectural project, The Architect's Portable Handbook, Fourth Edition delivers pertinent coverage--along with hundreds of detailed illustrations--of every step in the process: from initial planning and estimating through design and completion. The handbook is updated to reflect ICC International Building Code and the NFPA Building Code. To help you customize the book, pages for notes and/or changing data as experience dictates are included.

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Cedo libri usati di marketing, corsi di brand positioning, copywriting,marketing a risposta diretta... marketing strategico, posizionamento,Facebook marketing, email marketing. Per informazioni contattatemi. Autori Jay Abraham... Dan Kennedy.. al ries

Marketing

ISBN: , SKU: , AUTHOR: Grewal, Dhruv / Levy, Michael, PUBLISHER: Irwin/McGraw-Hill, Adding Value to your Marketing Course. Marketers understand that even the best products and services will go unsold if they cannot communicate the value to the customer. Understanding this value-based approach is critical for marketing students today, and is at the forefront of this text, setting it apart. This approach is emphasized throughout the text, and demonstrated through the use of the Adding Value boxes found in each chapter. In their 3rd edition of "M: Marketing," Grewal and Levy present a concise, impactful, and easy to read approach to Principles of Marketing. The text delivers value to both instructor and student through the engaging style and online assignment and assessment options. With monthly updates provided in a newsletter and the dynamic video program, the instructor support provided will bring marketing to life in any class setting.

Social Media Marketing All-In-One for Dummies

ISBN: , SKU: , AUTHOR: Zimmerman, Jan / Sahlin, Doug, PUBLISHER: For Dummies, Everything your business needs for a successful social media campaign Facebook, LinkedIn, and Twitter are today's hottest marketing tools. This all-in-one guide by an expert on social media strategy helps you take full advantage of them in creative new ways. Lena West is a consultant who helps her clients develop a social media strategy uniquely designed for their businesses. She offers her techniques and advice to help your business develop and manage a strategy, solicit buy-in from upper management, engage influencers, and evaluate the results. Customers of every business are already communicating on social media sites; an effective marketing strategy today must include these venues Author Lena West is a recognized expert and consultant in social media marketing This guide offers professional advice on developing and managing a social media strategy that uses all the hottest tools Self-contained minibooks cover creating a strategy; blogging, podcasting, and vlogging; successful tweeting; establishing a Facebook presence; using MySpace; marketing through LinkedIn; other social media tools; and measuring success In the fun and friendly "For Dummies" style, "Social Media Marketing All-in-One For Dummies" arms you with the information you need for successful social media marketing.

World Radio TV Handbook

ISBN: , SKU: , AUTHOR: Bobbett, David G., PUBLISHER: Watson-Guptill Publications, The best-selling handbook to world radio has been completely updated and provides, as always, the most comprehensive and up-to-date information for anyone seeking information about radio or television broadcasts anywhere in the world. Among the features of this guide are over 300 pages of radio listings; details of over English broadcasts; broadcaster web sites and e-mail addresses; worldwide television-station contacts and addresses; articles with detailed technical information, tuning tips, and recommended programs; and reviews of the latest and most exciting radio equipment.

Children's Book Award Handbook

ISBN: , SKU: , AUTHOR: Marks, Diana F. / Frey, Susanne, PUBLISHER: Libraries Unlimited, Diana Marks looks at children's and young adult book awards in depth. The history, award criteria, and a biography of the person behind each of the well-known awards is included. Also of interest are lists of the winners in each category, teaching and exploration activities, reproducible teaching aides, and a timeline of events leading up to the establishment of the award. Information about well-known awards is accompanied by information on the lesser known, Pura Belpre, Jane Addams, etc. Information is formatted in quick, easy-to-read tables and charts suitable for classroom duplication. Although some of this information is available online, this is a "one stop" handbook that contains lesser-known awards, and offers activities for enriching the study of each award, whether well-known or not. Grades K-8.

Longhorns Handbook: Stories, STATS and Stuff about Texas

ISBN: , SKU: , AUTHOR: Barnhouse, Wendell, PUBLISHER: Midwest Sports, Let the Longhorns Handbook steer you through more than a century of Texas football. Covering everything from the program's humble beginnings to the making of its champions. Foreword by Darrell Royal.

Sales and Marketing Careers in the Tech Sector

ISBN: , SKU: , AUTHOR: Wolpert, David K., PUBLISHER: Swordfish Communications, Are you considering a sales or marketing career in the technology sector? Whether you're an undergraduate seeking an internship, a recent college graduate looking for your first job, an experienced professional considering a career change into the tech sector, someone already working for a technology company but interested in learning about other career options, or even if you're just curious what all these tech people do for a living, this book is for you. While there are plenty of books that will help you land a job -- how to write a resume, how to interview, and so on - this is the first book that actually defines in detail what those sales and marketing positions with tech companies are all about. It will help you decode tech industry jargon and navigate the confusing maze of tech company sales and marketing positions so that you can pinpoint the role that is right for you. Inside the book, you will learn about the 15 most common Sales and Marketing roles in tech companies, what individuals in each of these roles do day-to-day, the most important skills for each position, typical career paths for each role, and the hierarchy of job titles.

The Brief Wadsworth Handbook

ISBN: , SKU: , AUTHOR: Kirszner, Laurie G. / Mandell, Stephen R., PUBLISHER: Wadsworth Publishing Company, The most comprehensive brief handbook available, THE BRIEF WADSWORTH HANDBOOK, Sixth Edition, provides students with extensive coverage of rhetorical concerns, the writing and research process, writing and researching with computers, visual rhetoric, and other topics essential for 21st-century student writers. This versatile and proven text is a uniquely effective guide to help students develop the critical thinking, reading, and writing skills they need to become successful communicators in college and beyond. Practicing teachers and collaborative writing partners throughout their careers, Kirszner and Mandell bring an "in-the-trenches" pragmatic understanding of instructor and student needs to every page of this Sixth Edition. Acquista Ora

Prehistoric Native Americans and Ecological Change: Human

ISBN: , SKU: , AUTHOR: Delcourt, Paul A. / Delcourt, Hazel R., PUBLISHER: Cambridge University Press, There has long been controversy between ecologists and archaeologists over the role of prehistoric Native Americans as agents of ecological change. Using ecological and archaeological data from the woodlands of eastern North America, Paul and Hazel Delcourt show that Holocene human ecosystems are complex adaptive systems in which humans have interacted with the environment on a series of spatial and time scales. Their work therefore has important implications for the conservation of biological diversity and for ecological restoration today, making it of great interest to ecologists and archaeologists alike.

Enriching Our Lives: Poetry Lessons for Adult Literacy

ISBN: , SKU: , AUTHOR: Rigg, Pat / Kazemek, Francis E., PUBLISHER: International Reading Association, "Poetry helps us understand ourselves and our world; it helps us see ourselves and our world in new ways, " write the authors of this ready-to-use handbook. Kazemek and Rigg provide nine complete, detailed lessons using poetry that will help tutors of adult new readers and writers. Each lessons focuses on a different type of poetry and is written in a clear, step-by-step format. Chapters deal with skills such as spelling, punctuation, and grammar; ways to incorporate computers; ways to initiate student publishing; and additional resources for teachers and tutors. With the help of this handbook, using poetry can enrich the lives of adult literacy students.

Handbook of Design, Manufacturing and Automation

ISBN: , SKU: , AUTHOR: Dorf, Richard C. / Kusiak, Andrew, PUBLISHER: Wiley-Interscience, Comprehensive, detailed, and organized for speedy reference--everything you need to know about modern manufacturing technology. From concurrent engineering to fixture design for machining systems, from robotics and artificial intelligence to facility layout planning and automated CAD-based inspection, this handbook provides all the information you need to design, plan, and implement a modern, efficient manufacturing system tailored to your company's special needs and requirements. Handbook of Design, Manufacturing and Automation does more than simply present the characteristics and specifications of each technology--much more. Each technology is discussed both in terms of its own capabilities and in terms of its compatibility with other technologies, and the trade-offs involved in choosing one option over another are explored at length. An entire section is devoted to the business aspects of converting to the new technologies, including acquisition of automation, managing advanced manufacturing technology, and issues of cost and financing. The focus is on incorporating these technologies into a cohesive whole--an efficient, cost-effective manufacturing system. Other important topics include: * Design for automated manufacturing * Nontraditional manufacturing processes * Machine tool programming techniques and trends * Precision engineering and micromanufacturing * Computer-integrated product planning and control * Image processing for manufacturing * And much more

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