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Project Management - Harold Kerzner 5th Ed

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Handbook of Marketing Scales: Multi-Item Measures for

ISBN: , SKU: , AUTHOR: Bearden, William O. / Netemeyer, Richard G. / Mobley, Mary F., PUBLISHER: Sage Publications (CA), Published in cooperation with the Association for Consumer Research "This book is of great value to researchers in the area of marketing and for those conducting marketing studies for decision making. This compilation is helpful in locating instruments for survey research in marketing and consumer behaviour. It also provides researchers with different options to consider for any construct having several measures. The book can be expected to spur further research in this area. It will help identify areas where measures are needed and encourage further development of valid measures of consumer behaviour and marketing constructs." --Management and Labour Studies "This sorely needed book is a fantastic aid to scholarship. It provides admirable, painstaking scholarship, which painstaking scholars will admire.... This book could lead to exciting new vistas." --The Journal of Consumer Affairs "This book is a most welcomed addition to the researcher's library because it provides quick and easy access to many of the measures that have been developed by consumer and marketing researchers over the years.... The book starts with a useful essay discussing psychometric criteria for good scales that is a valuable introduction for novices and a helpful review for more experienced scale developers. A table summarizing criteria for evaluating scales drawn from Robinson, Shaver, and Wrightsman () provides an excellent guide for evaluation and new scale development.... This book should be on the shelf of every marketing researcher. This volume would also be a good supplement for graduate classes in scale development or research methods.... Very well-referenced guide to the literature andthus provides support for developing better scales in marketing.... The book is a valuable guide.... This book should stimulate wide use of scales, the refinement and improvement of existing scales, and the development of new, psychometrically worthwhile scales. The editors should be congratulated by all market researchers for their efforts." --Journal of the Academy of Marketing Science "Marketing scholars and marketing research practitioners will find the book useful. It offers an excellent sourcebook for a variety of scales, and the reviews of the scales are thoughtful and well crafted. The book includes many of the most widely used scales in the field. Its relatively modest price will also make it particularly attractive." --Journal of Marketing Research "The authors have provided a much-needed book that is well executed and crafted with great care." --Terence A. Shimp, Department of Marketing, University of South Carolina "A book like this is long overdue in marketing. The volume does a great job of putting together in one place some of the most important scales with which marketers work." --Gilbert A. Churchill, Arthur C. Nielsen Chair of Marketing Research, University of Wisconsin "The Handb

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Obesity Management DP 42 Feline 3,5 KG

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Respiratory Support

ISBN: , SKU: , AUTHOR: Springhouse Publishing, PUBLISHER: Springhouse Corporation, This guide takes nurses through respiratory assessment; airway management; oxygenation and humidification; pulmonary ventilation; chest tube insertion, removal, and drainage; and much more. A self-test lets nurses measure what they've learned.

A Student's Guide to Studying Psychology

ISBN: , SKU: , AUTHOR: Heffernan, Thomas / Heffernan, T., PUBLISHER: Psychology Press, The book is a practical guide to studying psychology. It incorporates good chapters on: Perspectives within psychology; Guidelines on seminars, tutorials and lectures; Guidelines on essay writing and practical write-ups; A Guide to research methods and empirical report writing; and Guidelines on exam preparation and technique. Finally, what to do upon graduation is also considered - with particular emphasis placed upon postgraduate training/research as well as applied areas of psychology. It is expected that this book will be of use to those studying psychology at undergraduate and pre-degree level, and will be of interest to those who are considering studying psychology as an academic subject - providing good insights to the most critical areas covered when studying psychology. The practical nature of this book and the various components outlined above, as well as its easy to follow format, distinguishes it from other texts in the field. It is anticipated that this book will become an invaluable source of guidance to students of psychology.

Risk Management: Concepts and Guidance

ISBN: , SKU: , AUTHOR: Pritchard, Carl L., PUBLISHER: Esi International, Focuses on a systematic approach to risk management. This authoritative text includes more than a dozen chapters highlighting specific techniques to enhance organizational risk identification, assessment, and management, all within the project and program environments. The appendices are rich with insight on applying probability, statistics, and other complex tools.

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Seizures: Medical Causes and Management

ISBN: , SKU: , AUTHOR: Delanty, Norman, PUBLISHER: Humana Press, Norman Delanty brings together an authoritative panel of practicing physicians to describe the circumstances under which seizures develop in broad spectrum of conditions, how to recognize their potentially life-threatening complications, and how they may be effectively treated within their disease contexts. Comprehensive discussions cover seizures caused by organ failure, electrolyte imbalance, and endocrine disorders, and range to those associated with cardiorespiratory disorders, hypertension, and organ transplantation. The authors also fully review seizures caused by fever and systemic infection, medication, alcohol, illicit drug use, and environmental toxins, as well as seizures in cancer patients. Broad ranging and relevant across many medical specialties, Seizures: Medical Causes and Management illuminates for today's neurologist, primary care physician, and specialists in a wide variety of medical disorders the causes and optimal management of seizures, creating along the way a "must have" reference for almost anyone practicing medicine.

Beckett Racing Collectibles Price Guide and Alphabetical

ISBN: , SKU: , AUTHOR: Beckett Publications, PUBLISHER: Beckett Publications, Now with the most comprehensive coverage of die-cast cars available anywhere Includes up-to-date die-cast pricing, plus prices and alphabetical driver listings for every racing card ever issued.

Guide

Guide di italiano, inglese e matematica. Lang, cetem, giunti etc...

Advancing Women's Careers: Research in Practice

ISBN: , SKU: , AUTHOR: Burke, Bill / Nelson, John / Burke, Ronald J., PUBLISHER: Wiley-Blackwell, An edited volume that takes a more practical look at the area of women in management, indicating the initiatives that leading edge organizations have implemented to support the career advancement of managerial and professional women.

Libro Project Management

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The Arthritis Bible: A Comprehensive Guide to Alternative

ISBN: , SKU: , AUTHOR: Gordin, Leonid / Weatherby, Craig / Gordin, M. D., PUBLISHER: Healing Arts Press, The complete guide to available therapies for individuals suffering from osteoarthritis and other arthritic diseases. - The most up-to-date information on this disease that strikes one in six people. - Includes case histories, practitioners' perspectives, and a complete resource guide to the organizations, publications, and Internet sites devoted to arthritis. For those suffering from arthritis and other arthritic diseases such as gout and fibromyalgia, "The Arthritis Bible" is the most up-to-date and complete resource to available treatments--both alternative and conventional. Forty-three million Americans--one in six of us--are afflicted with arthritis, yet the traditional medical community continues to offer only the limited number of treatments found within the narrowly proscribed boundaries of Western medicine. And while many alternative therapies do provide relief, too many have become victims of the "flavor-of-the-month" mentality, their true merits being lost amidst hype and unwarranted claims before adequate research has been done. "The Arthritis Bible" supplies the latest wisdom on conventional drugs, exercise, physical therapy, diet, vitamins and minerals, traditional herbs, nutraceuticals, homeopathy, and folk remedies. It also advises how to choose the right medical approach and practitioner, and includes a complete resource guide to the organizations, publications and internet sites devoted to arthritis. For anyone seeking relief from the painful and often debilitating consequences of arthritic diseases, "The Arthritis Bible" is a must for the shelf.

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Guide turistiche

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