Quanta Tech, specializzazione ICT, cerca per importante Società: Web Designer junior La risorsa sarà inserita all'interno del reparto web che si occupa di realizzazione di siti internet, interfacce web, siti e-commerce e prodotti grafici online e offline. Dovrà contribuire a ideare e sviluppare progetti sia dal punto di vista del concept creativo che della realizzazione dei materiali. Diploma di maturità/laurea in Graphic Design o cultura equivalente Conoscenza dei principi fondamentali del Graphic Design Conoscenza delle regole User Interface Design e della Web Usability Conoscenza dell’Adobe Creative: in particolare Photoshop CC, Illustrator CC, InDesing CC, XD CC e Dreamweaver CC Esperienza pregressa nella creazione e sviluppo di layout grafici (Online/Offline) Buona conoscenza di HTML5, CSS3, Less, jQuery Buona conoscenza di almeno un frameworks responsive (Bootstrap, 960, Foundation) Costituiranno titolo preferenziale: Competenze di impaginazione di cataloghi, brochure e cartelli Conoscenza Wordpress e Magento Comprensione di base di linguaggi di programmazione (es. PHP, Javascript, JSP, ASP) Capacità di realizzazione immagini vettoriali Gestione immagine coordinata corporate Buona conoscenza della lingua inglese, sia scritta che parlata
Radiomicrofoni Fame - 4/2 Quad MKII Vocal System The MSW Quad 4/2 MKII system by Fame is perfect for all singers and performers. It was created for the daily use on the road and in practice rooms. Thanks to the 4 mics and receivers you won't have to buy much more expansive separate system. The wireless system convinces with easy handling and reliability as well as great quality. The system works in the frequency bands MHz and MHz. The most important functions are shown on the large and easy to read LCD display. With the Fame 4/2 Quad MKII artists and sound engineers have been provided with a low-priced and robust wireless solution for live performances, corporate events or the practice room. Fame Quad Vocal System consists of 4x handheld transmitters, 1x Receiver and 1x solid case. Features Receiver: Oscillation Mode: Quartz Controlled Fixed Frequency Sensitivity: -105dB @ sinad=12 dB S/N Ratio: >105dB T.H.D.: 105 dB T.H.D.:
ISBN: , SKU: , AUTHOR: Grisham, John, PUBLISHER: Arrow Books Ltd., #1 "NEW YORK TIMES" BESTSELLER In a plush Virginia office, a rich, angry old man is furiously rewriting his will. With his death just hours away, Troy Phelan wants to send a message to his children, his ex-wives, and his minions--a message that will touch off a vicious legal battle and transform dozens of lives. Because Troy Phelan's new will names a sole surprise heir to his eleven-billion-dollar fortune: a mysterious woman named Rachel Lane, a missionary living deep in the jungles of Brazil. Enter the lawyers. Nate O'Riley is fresh out of rehab, a disgraced corporate attorney handpicked for his last job: to find Rachel Lane at any cost. As Phelan's family circles like vultures in D.C., Nate goes crashing through the Brazilian jungle, entering a world where money means nothing, where death is just one misstep away, and where a woman--pursued by enemies and friends alike--holds a stunning surprise of her own.
Vendo libro usato ma in perfette condizioni. Questo libro fornisce è una guida per chi intende confrontarsi con il tema della strategia d\'impresa. È stato scritto con l\'intento di coprire tutte le principali aree di interesse, privilegiando un approccio strutturato nel quale il modo di agire strategico emerge come processo articolato in una sequenza ordinata di fasi. L\'opera propone una trattazione organica e completa dei passi che portano alla definizione della strategia: dall\'indagine degli obiettivi all\'analisi esterna (ambiente, settore, mercato, business) e interna (risorse e competenze), dalla scelta del posizionamento (differenziazione, leadership dei costi, focalizzazione) e delle linee di sviluppo a livello corporate (diversificazione, integrazione, internazionalizzazione) alle modalità di gestione dell\'innovazione. La modalità espositiva - che cerca di dare una declinazione concreta ai diversi argomenti trattati, facendo ripetutamente riferimento a esempi e casi aziendali e l\'analisi delle evidenze empiriche ne fa un manuale completo e rispondente alle esigenze sia degli studenti universitari sia dei manager e dei professionisti impegnati nelle imprese e a supporto delle imprese.
Vendo libro usato ma in perfette condizioni. Questo libro fornisce è una guida per chi intende confrontarsi con il tema della strategia d'impresa. È stato scritto con l'intento di coprire tutte le principali aree di interesse, privilegiando un approccio strutturato nel quale il modo di agire strategico emerge come processo articolato in una sequenza ordinata di fasi. L'opera propone una trattazione organica e completa dei passi che portano alla definizione della strategia: dall'indagine degli obiettivi all'analisi esterna (ambiente, settore, mercato, business) e interna (risorse e competenze), dalla scelta del posizionamento (differenziazione, leadership dei costi, focalizzazione) e delle linee di sviluppo a livello corporate (diversificazione, integrazione, internazionalizzazione) alle modalità di gestione dell'innovazione. La modalità espositiva - che cerca di dare una declinazione concreta ai diversi argomenti trattati, facendo ripetutamente riferimento a esempi e casi aziendali e l'analisi delle evidenze empiriche ne fa un manuale completo e rispondente alle esigenze sia degli studenti universitari sia dei manager e dei professionisti impegnati nelle imprese e a supporto delle imprese.
ISBN: , SKU: , AUTHOR: Cusumano, Michael A., PUBLISHER: Oxford University Press, USA, Though Japan has successfully competed with U.S. companies in the manufacturing and marketing of computer hardware, it has been less successful in developing computer programs. This book contains the first detailed analysis of how Japanese firms have tried to redress this imbalance by applying their skills in engineering and production management to software development. Cusumano focuses on the creation of "software factories" in which large numbers of people are engaged in developing software in cooperative ways--i.e. individual programs are not developed in isolation but rather utilize portions of other programs already developed whenever possible, and then yield usable portions for other programs being written. Devoting chapters to working methods at System Developing Corp., Hitachi, Toshiba, NEC, and Fujitsu, and including a comparison of Japanese and U.S. software factories, Cusumano's book will be important reading for all people involved in software and computer technology, as well as those interested in Japanese business and corporate culture.
ISBN: , SKU: , AUTHOR: Evans, Anne / Osmani, Yasin / Tully, Anne, PUBLISHER: World Bank Publications, A Guide to Government in Afghanistan has three objectives: i) it seeks to provide newcomers to the administrative and political scene in Afghanistan with a basic guide to the structures and processes of government; ii) it intends to provide reformers with some understanding of how to work "with the grain" of the existing institutional arrangements; and iii) it seeks to pay tribute to the remarkable people who have kept the system running and who are now reforming it. In pursuing these objectives, this guide attempts to set out the underlying strengths of the public sector, describing the evolution of the Afghan state, the current political context, and the administrative and organizational components of the government. It sets out the legal basis and organizational responsibilities for key fiscal tasks including revenue collection, budget preparation and execution, and accounting and audit. It also describes the organizational structures in the provinces, the way in which the staffing establishment is determined, and the structure of pay and grading. In particular, it looks at the arrangements for service delivery in the education and health sectors. The guide draws the bulk of its material from six provincial case studies: Faryab and Herat, undertaken in November ; Badakhshan and Wardak, in April , Kandahar in June , and finally Bamyan in July . The paper has also benefited from additional research undertaken by the Afghanistan Research and Evaluation Unit (AREU) and the World Bank.
ISBN: , SKU: , AUTHOR: Felcher, E. Marla, PUBLISHER: Common Courage Press, Last year consumers spent $4.5 billion on infant products such as portable cribs, cradles, infant carriers, and car seats. Today's parents, many of them older, dual income, and mobile, demand product features that fifteen years ago were unheard of: portable cribs that weigh only a few pounds and easily collapse for storage, car seats that double as infant carriers, over-sized strollers for parents who jog. Products, it turns out, that are too often inadequately tested and ultimately unsafe. Marla Felchers' two-year-long investigation has revealed case after case of infants and toddlers being seriously injured and killed by these products and case after case of manufacturers going to great lengths to cover this up. It's No Accident exposes the inner-workings of the infant products industry, highlighting the tactics used by corporate giants such as Hasboro (Playskool), Evenflo, Kolcraft, Cosco, Graco, and Century Products to keep consumers in the dark about their safety records.
ISBN: , SKU: , AUTHOR: Anastasi, Joe, PUBLISHER: John Wiley & Sons, An in-depth look at the tools, techniques, and tactics used in computer forensics The New Forensics introduces readers to the world of business forensics, using interesting vignettes, interviews, and actual crime reports. It examines recent cases in which the use of computer forensics led to evidence linking executives to fraud and covers issues such as the theft of trade secrets, the use of data mining, money laundering, and other types of theft and fraud. Author Joe Anastasi, a well-respected leader in computer and business forensics, leads the reader on a shadowy journey through top-secret government offices and real-life business investigations while covering the moral and legal issues surrounding corporate crime. Case studies, stories, and interviews help highlight important issues and move the book out of the theoretical into the realm of actual practice. Joe Anastasi (San Francisco, CA) serves as the Global Leader for Deloitte Forensics, which includes the operation of several Cybercrime Computer Forensics labs located around the world. He is a member of the High-Tech Crime Investigation Association and the Association of Certified Fraud Examiners.
ISBN: , SKU: , AUTHOR: Tzu, Sun / Griffith, Samuel B. / Liddell Hart, Basil Henry, PUBLISHER: Oxford University Press, Like Machiavelli's The Prince and the Japanese Book of Five Rings, Sun Tzu's The Art of War is as timely for business people today as it was for military strategists in ancient China. Written in China more than years ago, Sun Tzu's classic The Art of War is the first known study of the planning and conduct of military operations. These terse, aphoristic essays are unsurpassed in comprehensiveness and depth of understanding, examining not only battlefield maneuvers, but also relevant economic, political, and psychological factors. Indeed, the precepts outlined by Sun Tzu regularly applied outside the realm of military theory. It is read avidly by Japanese businessmen and was touted in the movie Wall Street as the corporate raider's bible. Providing a much-needed translation of this classic, Samuel Griffith has made this powerful and unique work even more relevant to the modern world. Including an explanatory introduction and selected commentaries on the work, this edition makes Sun Tzu's timeless classic perfectly accessible to modern readers.
ISBN: , SKU: , AUTHOR: Detz, Joan, PUBLISHER: St. Martin's Griffin, -Your alma mater asks you to say a few words at an upcoming fundraising dinner -You've won an employee award and will have to give a short acceptance speech at the ceremony -Your parents are celebrating their 50th anniversary, and you'd like to make a toast at their party Everyone's counting on you to sound polished, to be prepared, to speak with savvy-in short, to give a speech that's as memorable as the occasion itself. Don't dread these invitations to speak. Instead, learn to prepare clear, concise, and engaging speeches that will live up to your audience's expectations and match the mood of the occasion. Award-winning corporate speechwriter Joan Detz offers solid advice for tackling this nerve-racking task-with pointers, tips, and trade secrets that will help you make the most of every speaking opportunity. Clearly written and fun to read, this invaluable guide provides all the practical advice and encouragement you need to deliver a winning speech.
ISBN: , SKU: , AUTHOR: Schiller, Dan, PUBLISHER: MIT Press (MA), Cyberspace not only exemplifies but spearheads the greater political economy of which it has become such a critical part. The networks that comprise cyberspace were originally created at the behest of government agencies, military contractors, and allied educational institutions. However, over the past generation or so, a growing number of these networks began to serve primarily corporate users. Under the sway of an expansionary market logic, the Internet began a political-economic transition toward what Dan Schiller calls "digital capitalism." Schiller traces these metamorphoses through three critically important and interlinked realms. Parts I and II deal with the overwhelmingly "neoliberal" or market-driven policies that influence and govern the telecommunications system and their empowerment of transnational corporations while at the same time exacerbating exisiting social inequalities. Part III shows how cyberspace offers uniquely supple instruments with which to cultivate and deepen consumerism on a transnational scale, especially among privileged groups. Finally, Part IV shows how digital capitalism has already overtaken education, placing it at the mercy of a proprietary market logic.
ISBN: , SKU: , AUTHOR: Galli, Lynn, PUBLISHER: Outskirts Press, As a turnaround specialist, Joslyn Simonini spends her days analyzing corporate profit margins and trying to keep her likeness from being turned into a voodoo doll by company employees. If she does her job well, they often lose theirs. So, it comes as a surprise when she finds herself being kissed one day at work. She's even more shocked to find out that the mysterious kissing bandit is a woman. Not in the habit of kissing women, Joslyn tries to brush off the unintentional mistake. But before long, she's forced to examine the rush of emotions that accompanied the kiss, especially when she meets Raven Malvolio. At first, she needs Raven to complete her analysis, but she doesn't expect to need the friendship that Raven offers. When those friendly feelings escalate to something more, Joslyn's confusion and underdeveloped emotional range might ruin her chance at a relationship that could surpass even her dreams. Uncommon Emotions takes a look at how someone can think she's happy with her life only to be surprised by the passion she's yet to feel.
ISBN: , SKU: , AUTHOR: Birkhauser / Schmidt-Holtz, Rolf, PUBLISHER: Princeton Architectural Press, In today's overcrowded markets, a good product has to stand out. It needs an attractive and innovative design, reflecting the company's commitment to the product. As such it is an important factor in corporate representation, and it is advisable to make use of the expertise of professional designers. Since , Designer Profile has been the bilingual standard work on the contemporary design scene in Germany, Austria and Switzerland. Every two years designers active in the fields of industry, trade fair and exhibition building, graphics and multimedia, can introduce themselves, presenting their work and fields of activities. The result is a work of encyclopedic breadth which will offer management decision-makers valuable assistance in obtaining an overview of the capabilities of designers in Germany, Austria and Switzerland. In addition, it will provide agencies concise information on the spectrum of services offered by potential design partners. For professionals, students, and designers just beginning their career, the book is an excellent analysis of the very latest competitors. A clear and easy-to-use index makes the book an indispensable reference work on contemporary designers in the German-speaking countries.
ISBN: , SKU: , AUTHOR: Ferrarella, Marie, PUBLISHER: Harlequin, "Two beloved classics from USA TODAY bestselling author Marie Ferrarella" MOTHER IN TRAINING Lawyer Jack Lever is used to order--not the disorder of two small children. Suddenly left without a babysitter, the single dad can't believe his fortune when Zooey Finnegan agrees to become his children's nanny. Zooey is happy to take care of Jack's kids, and she soon grows to love them as if they are her own. And it doesn't take them long to fall in love with Zooey, either. But their father could be a different story.... A BILLIONAIRE AND A BABY From the moment the very pregnant--and beautiful-- Sherry Campbell corners him in the elevator, corporate raider Sin-Jin Adair feels the reporter's hold on him. She wants the secrets of his past, but all he wants is his privacy. After heroically delivering Sherry's baby, Sin-Jin finds himself yearning to become a part of her little family. But is he good enough for them... or will Sherry turn him away?
ISBN: , SKU: , AUTHOR: Hess, Edward D. / Liedtka, Jeanne, PUBLISHER: Stanford University Press, Organic business growth is governed by its own natural laws--underlying truths that set the stage for growth and innovation, much in the way that Einstein's law of relativity accounts for the movement of objects in the space-time continuum. The most fundamental law is that uncertainty is the only certainty. Dominating forces are ambiguity and change; the processes at work involve exploration, invention, and experimentation. Unfortunately, these truths run counter to the principles of stability, predictability, and linearity that have long informed the design of our firms. "The Physics of Business Growth" helps readers understand how to create growth in today's business environment, providing them a roadmap and a set of practical tools to navigate its challenges. The book lays out a three step formula that will prove invaluable to professionals who have the opportunity to influence growth now, as well as to tomorrow's growth leaders, guiding them in (1) creating the right employee and organizational mindsets to enable growth (2) building an internal corporate growth system, and (3) putting in place processes that result in identifying opportunities, launching growth experiments, and managing a growth portfolio.
ISBN: , SKU: , AUTHOR: Lundgren, Regina E. / McMakin, Andrea H., PUBLISHER: Battelle Press, As penalties for corporate and personal risk increase communicating risk-related information can be a daunting challenge. Communication must be targeted, understandable, and effective without inadvertently provoking hostility and mistrust. Risk Communication, a handbook of strategies and guidance for conveying risk information effectively, has proven a valuable resource. In this second edition, readers get the latest updates on pertinent topics--including current laws, approaches, computer applications, stakeholder participation methods, and methods to evaluate effectiveness. All-new sections explain how to work with the media and represent risks pictorially. The book has been praised by readers for its "pragmatic and unpretentious" advice as well as its "excellent and thorough" coverage. The Society for Risk Analysis's Risk Communication Specialty Group rated the book in its top five "must read" publications for industry risk communication practitioners. Contents: Approaches to Communicating Risk, Laws that Mandate Risk Communication, Constraints to Effective Risk Communication, Ethical Issues, Principles of Risk Communicating, Determining Purpose and Objectives, Analyze Your Audience, Determine the Appropriate Methods, Set a Schedule, Develop a Communication Plan, Informational Materials, Pictorial Representation of Risk, Face-to-Face Communication, Working with the Media
ISBN: , SKU: , AUTHOR: Miller, Robert B. / Heiman, Stephen E. / Tuleja, Tad, PUBLISHER: Business Plus, The Book That Sparked A Selling Revolution In one book changed sales and marketing forever. Rejecting manipulative tactics and emphasizing "process," Strategic Selling presented the idea of selling as a joint venture and introduced the decade's most influential concept, Win-Win. The response to Win-Win was immediate and helped turn the small company that created Strategic Selling, Miller Heiman, into a global leader in sales development with the most prestigious client list in the industry. The New Strategic Selling This modern edition of the business classic confronts the rapidly evolving world of business-to-business sales with new real-world examples, new strategies for confronting competition, and a special section featuring the most commonly asked questions from the Miller Heiman workshops. Learn: * How to identify the four real decision makers in every corporate labyrinth * How to prevent sabotage by an internal deal-killer * How to make a senior executive eager to see you * How to avoid closing business that you'll later regret * How to manage a territory to provide steady, not "boom and bust," revenue * How to avoid the single most common error when dealing with the competition.
ISBN: , SKU: , AUTHOR: Terrell, John Edward, PUBLISHER: Praeger, Ever since Darwin, the world has been struggling with the mystery of human diversity. As the historian Peter Bowler has written, "an evolutionary interpretation of the history of life on the earth must inevitably extend itself to include the origins of the human race." But this has proved to be a difficult and controversial task. Understanding human origins means accounting not only for the obvious differences between people and cultures around the world, but also for the unity of Homo sapiens as a single biological species. As Stephen Jay Gould has said, "flexibility is the hallmark of human evolution." Because so much of who we are is learned rather than genetically predetermined, a satisfactory understanding of human evolution--to use old parlance--must account both for the human body and the human soul. At any single moment of time, it is always possible to find instances where people seem to live in their own world, speak in their own distinctive ways, and have their own exclusive cultural traits and practices. Over the course of time, however, it is not so easy to find places where these dimensions of our diversity stay together. The essays in this collection show why we must stop thinking that "race," language, and culture go together, and why we should be wary of the commonsense beliefs that human races exist and that people who speak different languages come from fundamentally different biological lineages.
ISBN: , SKU: , AUTHOR: Kraszewski, Jon, PUBLISHER: Wesleyan University Press, According to the sociologist C. Wright Mills in his book, White Collar: The American Middle Classes, the "new entrepreneur" was a lone wolf able to succeed in post-World War II corporate America by elusively meandering through various institutions. During this time, anthology writers such as Rod Serling, Reginald Rose, and Paddy Chayefsky achieved a level of creativity that has rarely been equaled on television since. Yet despite their success, anthology writers still needed to evade the constraints and censorship of 50s television in order to stay true to their creative powers and political visions. Thus they worked as new entrepreneurs who adapted their more controversial scripts for the Hollywood, Broadway, and book publishing industries. Even after the television networks cancelled their prestigious anthology series at the end of the 50s, the most resilient writers were able to redefine what it meant to be entrepreneurs by launching cutting-edge shows such as The Twilight Zone and The Defenders that are still popular today. The New Entrepreneurs includes detailed textual analysis of legendary, sometimes hard-to-find, television anthology scripts that have received only cursory glances in television history until now. Acquista Ora
Switch ProCurve vl HP vl. Larghezza: 44,2 cm, Profondità: cm, Altezza: cm. Alimentazione: V, Hz, Frequenza di ingresso: Hz, Voltaggio di ingresso: V. Tecnologia di cablaggio: Base-T(X) La serie di switch HP vl è costituita da chassis modulari che offrono una soluzione LAN flessibile ed economica, alternativa agli stackable. Questi switch offrono un formato di chassis collaudato e affidabile di qualità elevata in soluzioni scalabili e 10 Gigabit che si integrano facilmente in qualunque rete. Qualità di servizio (QoS) • Prioritizzazione del traffico (IEEE p): classificazione in tempo reale del traffico in otto livelli di priorità mappati su otto code Gestione • Uni-Directional Link Detection (UDLD): controlla il cavo dei due switch; se il cavo si rompe chiude le porte su entrambe le estremità trasformando il collegamento da bidirezionale in unidirezionale; evita problemi sulla rete quali i loop Connettività • Auto-MDIX: adeguamento automatico per cavi dritti o crossover su tutte le porte e Prestazioni • Architettura: il crossbar switching fabric fino a 76,8 Gbps consente lo switching intra e inter-modulare in wire-speed con throughput massimo di 48 milioni di pps basato su tecnologia ASIC personalizzata per HP Flessibilità e disponibilità elevata • Protocollo IEEE ad LACP (Link Aggregation Control Protocol) e port trunking HP: supportano fino a 60 trunk, ciascuno con max otto collegamenti (porte) per trunk Gestibilità • sFlow (RFC ): accounting e monitoraggio del traffico wire-speed Switching layer 2 • Supporto e tagging VLAN: supporto simultaneo di IEEE Q ( ID VLAN) e 256 VLAN
vendo videoproiettore JVC x nero, solo 800 ore circa di utilizzo, come nuovo. Tarato da professionista. E' il proiettore migliore per uso cinema, elevata luminosità e contrasto eccelso! Per le specifiche tecniche complete: Dynamic contrast ratio: Native contrast ratio: Brightness: lm Compatible with HDMI standard (4K60P 4:4:4) and HDCP 2.2 4K projection (x) with e-shift 4 Technology Brightness: lumens Dynamic contrast ratio: Native contrast ratio: K signal input (4K60P 4:4:4) Compatible with the next-generation HDR content 3D capability Original picture processor New Multiple Pixel Control Clear Motion Drive with High-Speed LSI New Motion Enhance Pixel Adjust function (1/16-pixel increments, 2 memories) Picture Adjustment function Lens Memory function (5 memories) Screen Adjustment mode (121 modes) Auto Calibration function*2 Storing calibration data*3 Control4 SDDP Compatibility Optional 3D Glasses (PK-AG3) and 3D Synchro Emitter (PK-EM2) are required for viewing images in 3D *1 As of November JVC data. *2 Requires a commercially available optical sensor, LAN cable, PC and exclusive JVC software *3 Requires a LAN cable, PC and exclusive JVC software * Product names, trade names, corporate names and other names are either trademarks or registered trademarks of their respective holders.
ISBN: , SKU: , AUTHOR: Wade, David, PUBLISHER: CSS Publishing Company, This all new collection of prayers will involve each member of your congregation in an informal, first-person personal style that both demands individual accountability (which corporate prayer too often allows us to avoid), and encourages the sense of community upon which Christian worship is built -- affirming "that, as we gather for worship, we are both individual seekers and believers and also the Body of Christ." Included are original Prayers of Confession for each Sunday, and special days, throughout the church year, developed as a result of the author's nearly twenty years in campus and parish ministries. Whether read aloud or contemplated silently, these tried and proven prayers will add a freshly honest, contemporary texture to your Sunday morning worship -- or provide meaningful insight for Bible study classes and personal devotions. David L. Wade is pastor of the First Congregational Church, United Church of Christ, of Rock Springs, Wyoming. He is a graduate of Hanover College, Hanover, Indiana; Eden Theological Seminary, Webster Groves, Missouri; and Ball State University, Muncie, Indiana. In addition to serving parishes of the United Church of Christ in Indiana, he was an Ecumenical Campus Minister at Ball State University for thirteen years prior to assuming his present position.
ISBN: , SKU: , AUTHOR: Osterer, Heidrun / Stamm, Philipp, PUBLISHER: Birkhauser Boston, Le graphiste suisse Adrian Frutiger a considA(c)rablement marquA(c) la crA(c)ation typographique internationale aprA]s . Les sA(c)ries de son caractA]re Univers et la (TM)OCR-B pouvant Aatre lu par les ordinateurs et devenu un standard ISO, constituent des jalons essentiels dans la (TM)histoire de la typographie, de mAame que la (TM)A(c)criture dA(c)veloppA(c)e pour les aA(c)roports de Paris et baptisA(c)e A Frutiger A, un standard de la signalA(c)tique. Avec ses Corporate Types il a imposA(c) des images de marque sur le marchA(c), par exemple la ligne de cosmA(c)tiques japonaise Shiseido. Adrian Frutiger a crA(c)A(c) au total 50 A(c)critures dont Ondine, MA(c)ridien, Aveni, Vectora a] Cet ouvrage fondA(c) sur des entretiens avec Frutiger et des recherches approfondies menA(c)es en France, en Angleterre, en Allemagne et en Suisse retrace avec prA(c)cision le parcours crA(c)atif de la (TM)artiste typographe. Toutes les A(c)critures sont prA(c)sentA(c)es ici pour la premiA]re fois a " depuis leur conception jusqua (TM)A la commercialisation. Elles sont A(c)tudiA(c)es dans leur contexte technique et par rapport aux A(c)critures voisines. Des caractA]res inA(c)dits, non encore employA(c)s, et plus de 100 logos complA]tent la (TM)ouvrage.
ISBN: , SKU: , AUTHOR: Cesarz, T. J. / Foster, Carl l. / Steve, Tebon, PUBLISHER: Tebon Publishing, After three decades as a highly successful sports marketer and entrepreneur, Steve Tebon has a lot to share. Game On: The Power of the Sports Marketing Deal, chronicles Tebon's leadership of Exclusive Sports Marketing, the company he founded and led for 23 years, before selling ESM in . The book provides rare insight into one of the most overlooked, but biggest sports marketing industries: grassroots, recreational sports. Using case studies and interviews with high level executives, Tebon reveals how he was able to close sponsorship deals with corporate leaders such as Anheuser-Busch, Coca-Cola, Nestle Brands, Toyota, and Nike, for ESM's highly respected grassroots triathlon, beach volleyball, and basketball programs. Game On also discusses the cutting-edge marketing and promotional plans his company developed, the importance of "5-Star" customer service, and the value of establishing and maintaining relationships. The book also takes a look at the challenges faced by sports marketers, how they can be overcome, and what the small business owner needs to focus on to insure company stability and growth. With a foreword by Dave Scott, a 6-Time Hawaiian Ironman World Champion and highly sought after coach and speaker, Game On is a must read for modern day sports marketers, business entrepreneurs, and students interested in the sports and events industry.