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Outlines and Highlights for Public Relations A Values -

ISBN: , SKU: , AUTHOR: Cram101 Textbook Reviews Staff, PUBLISHER: Cram101 Incorporated, NA

Ingenious Insight for the Foolishly Unaware

ISBN: , SKU: , AUTHOR: Suhon, George, PUBLISHER: iUniverse, The various thoughts and stories from this beautiful mind are truly gratifying. You'll want more and more, although you won't know why. For example: It started with one little house. Then we added a fence around the house. Then we built another house, and another and another. Soon it became Popsicle Stick Village. But after the rebellion, the entire town was left in pieces. Little, sticky, pieces. A "mature situation" is something we look forward to as kids, but avoid at all costs as adults. You may think there's some kind of irony there, but you probably just have some growing up to do.

How to Get Publicity: Revised and Updated for the Internet

ISBN: , SKU: , AUTHOR: Parkhurst, William, PUBLISHER: Harper Paperbacks, Business needs a boost? Invented the software that's going to revolutionize cyberspace? How is everyone going to find out about that fundraiser you're organizing? Publicity is the simple answer to your prayers--the greatest (and cheapest) resource for self-promotion that's available. Learn everything you need to know about promoting yourself efficiently, effectively, and economically with the indispensable "How to Get Publicity"-- now completely revised an updata Television, radio, and publishing public relations wizard William Parkhurst offers his proven insider's expertise, using examples and case histories as well as his own tried-and-true methods--covering everything from writing a penetrating press release and booking a successful tour to handling bad publicity and the unlimited opportunities the Internet has to offer. The techniques and media may have changed through-out the years, but the basic steps remain the same on the path to self-promotion--and "How to Get Publicity" is the perfect guide to capturing millions of dollars' worth of media coverage and maximizing your opportunities.

Sister Peters in Amsterdam

ISBN: , SKU: , AUTHOR: Neels, Betty, PUBLISHER: Harlequin Books, Sister Adelaide Peters was surprised, but also very proud and excited, to have been chosen to represent her hospital in a new exchange scheme. It meant she'd be spending a year in Holland. Adelaide was determined to do her best, and she more than succeeded She adored Holland, liked her colleagues and even mastered some of the language. She also unexpectedly -- and disastrously -- fell in love with her new boss. But Professor Coenraad van Essen was clearly out of her league.

A Spy for the Redeemer

ISBN: , SKU: , AUTHOR: Robb, Candace M., PUBLISHER: Mysterious Press, Sharon McCone has decided to throw herself into work so she can get past her brother's suicide, but the wrongful-death suit she is working on hits too close to home. It's a civil case in which the family of a young 'zine employee claims his suicide was the result of his company's treatment of him. In his final journal entry, Roger Nagasawa describes his fatal plunge from the San Francisco Bridge as being "swept away from sadness." With the help of her friend, J.D. Smith, McCone investigates the InSite offices and soon learns of its publisher's less-than-professional activities. She also learns that Roger had been afraid for his life since he was a witness to computer espionage. Faced with the death of her friend, Smith, and the sudden disappearance of Roger's associate, McCone must keep one step ahead of the game and solve this mystery -- or else become the next victim.

Blood Bound

ISBN: , SKU: , AUTHOR: Vincent, Rachel, PUBLISHER: Mira Books, "By blood, by word, by magic..." Most can't touch the power. But Liv Warren is special--a paranormal tracker who follows the scent of blood. Liv makes her own rules, and the most important one is trust no one. But when her friend's daughter goes missing, Liv has no choice but to find the girl. Thanks to a childhood oath, Liv can't rest until the child is home safe. But that means trusting Cam Caballero, the former lover forbidden to her. Bound by oath and lost in desire for a man she cannot have, Liv is racing to save the child from a dark criminal underworld where secrets, lies, trauma and danger lurk around every corner...every touch...every kiss. And more blood will be spilled before it's over...

Meditations

ISBN: , SKU: , AUTHOR: Marcus / Marcus, A., PUBLISHER: Hackett Publishing Company, A new translation of the philosophical journey that has inspired luminaries from Matthew Arnold to Bill Clinton Written by an intellectual Roman emperor, the "Meditations" offer a wide range of spiritual reflections developed as the leader struggled to understand himself and the universe. Marcus Aurelius covers topics as diverse as the question of virtue, human rationality, the nature of the gods, and his own emotions, spanning from doubt and despair to conviction and exaltation. * Includes an introduction, chronology, explanatory notes, general index, index of quotations, and index of names

Close Encounters?

ISBN: , SKU: , AUTHOR: Lamdourne, R. J. A. / Lambourne, Robert / Lambourne, R. J., PUBLISHER: Taylor & Francis Group, Currently, science fiction in all its forms is enjoying enormous popular interest. There can be no doubt that science fiction books and films have great influence on the public view of science and scientists. Close Encounters? examines the historical development of science fiction as a genre in books and films, tracing its roots, examining its most common ideas, exploring its relationship to real science, and attempting to assess its cultural impact. Discussion focuses on major themes such as time travel, politics, religion, ecology, and disasters. The authors consider the science in science fiction, the images of scientists that science fiction conveys, and some of the political, religious, and social motifs prominent in science fiction. They also discuss pseudo-science and its growing influence on the public perception of science. This fascinating, thought-provoking study should be read by all those interested in how the nature of science and its role in our society is portrayed in science fiction.

Dadu the Dolphin

ISBN: , SKU: , AUTHOR: Smith, Sindy, PUBLISHER: PublishAmerica, Dadu is a friendly little dolphin whose greatest pleasure in life is swimming and playing in the clear blue ocean with his family and friends. But he can't ignore the bad things he sees happening to the ocean, his friends, and his family, and he decides to do something creative about it. But can he do the job? Is he too late?DADU THE DOLPHIN is a delightful story of a little dolphin who decides to help his friends, family, and the deep blue ocean he loves so much.

Roxaboxen

ISBN: , SKU: , AUTHOR: McLerran, Alice / Cooney, Barbara, PUBLISHER: HarperCollins, Marian called it Roxaboxen. (She always knew the name of everything.) There across the road, it looked like any rocky hill -- nothing but sand and rocks, some old wooden boxes, cactus and greasewood and thorny ocotillo -- but it was a special place: a sparkling world of jeweled homes, streets edged with the whitest stones, and two ice cream shops. Come with us there, where all you need to gallop fast and free is a long stick and a soaring imagination. In glowing desert hues, artist Barbara Cooney has caught the magic of Alice McLerran's treasured land of Roxaboxen -- a place that really was, and, once you've been there, always is.

Simple Statistics for Library and Information Professionals

ISBN: , SKU: , AUTHOR: Stephen, Peter / Hornby, Susan, PUBLISHER: Library Association Publishing (UK), Librarians and students of library and information studies, confident and able in other areas, often show reluctance to study statistics, assuming that they will have difficulty because they were "no good at math at school." Yet statistical techniques offer valuable and necessary management aids for the measurement and evaluation of library and information operations. This guide to using statistics in the workplace is written with the conviction that statistical methods are within the reach of all practicing library professionals. Its easily-learned tools and techniques, straightforward descriptions of statistical terms, and intuitive, commonsense tone make this an accessible and invaluable text both for students in departments of information and library studies, and for all practicing professionals needing to brush up their skills.

The Power of Kindness: The Unexpected Benefits of Leading a

ISBN: , SKU: , AUTHOR: Ferrucci, Piero / Ferrucci, Vivien Reid, PUBLISHER: Jeremy P. Tarcher, Piero Ferrucci warns against the dangers of "global cooling." As the pace of living grows faster and the impact of new technologies more insistent, communications become hurried and impersonal. The drive for profit overrides the heart. Warmth and genuine presence fade. "The Power of Kindness" is a stirring examination of a simple but profound concept. Piero Ferrucci, one of the world's most respected transpersonal psychologists, explores the many surprising facets of kindness and argues that it is this trait that will not only lead to our own individual happiness and the happiness of those around us, but will guide us in a world that has become cold, anxious, difficult, and frightening. In eighteen interlocking chapters, Dr. Ferrucci reveals that the kindest people are the most likely to thrive, to enable others to thrive, and to slowly but steadily turn our world away from violence, self-centeredness, and narcissism- and toward love. Writing with a rare combination of sensitivity and intellectual depth, Dr. Ferrucci shows that, ultimately, kindness is not a luxury in our world but rather a necessity for us all.

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On the Extent and Aims of a National Museum of Natural

ISBN: , SKU: , AUTHOR: Owen, Richard, PUBLISHER: Cambridge University Press, A significant limitation on the development of zoology, botany and palaeontology in the mid-nineteenth century was the absence of a centralised collection of specimens. Appointed superintendent of the British Museum's natural history departments in , the distinguished biologist Richard Owen () quickly realised the need to make various scattered samples more readily available for study, and began campaigning for a new, national museum with unprecedented space and resources. This book is the text of one of his speeches to the Royal Institution, given in and first published in . He argues against the usual practice of exhibiting only one type form for each genus, provides possible floor plans, and presents case studies across the zoological field which show the limitations of the then current system. He also stresses a new idea, that such a museum should aim not only to help scientists, but to educate the general public.

The Outside (Hallowed Ones)

ISBN: , SKU: , AUTHOR: Bickle, Laura, PUBLISHER: HMH Books for Young Readers, After a plague of vampires is unleashed in the world, Katie is kicked out of her Amish community for her refusal to adhere to the new rules of survival. Now in exile, she enters an outside world of unspeakable violence with only her two "English" friends and a horse by her side. Together they seek answers and other survivors--but each sunset brings the threat of vampire attack, and each sunrise the threat of starvation. And yet through this darkness come the shining ones: luminescent men and women with the power to deflect vampires and survive the night. But can these new people be trusted, and are they even people at all? In this edge-of-your-seat thriller, it's up to one Amish girl to save her family, her community, and the boy she loves... but what will she be asked to leave behind in return?

The Public Realm: Exploring the City's Quintessential Social

ISBN: , SKU: , AUTHOR: Lofland, Lyn H., PUBLISHER: Aldine, This book is about the apublic realm,a defined as a particular kind of social territory that is found almost exclusively in large settlements. This particular form of social-psychological space comes into being whenever a piece of actual physical space is dominated by relationships between and among persons who are strangers to one another, as often occurs in urban bars, buses, plazas, parks, coffee houses, streets, and so forth. The Public Realm explores the social life that occurs in such social-psychological spaces and the forces that threaten it. Choice noted that, aThe authoras writing style is unusually accessible, and the often fascinating narrative is generously supported by well-chosen photos.a

A Gentleman Never Tells

ISBN: , SKU: , AUTHOR: Gray, Juliana, PUBLISHER: Berkley, Six years ago, Elizabeth Harewood and Lord Roland Penhallow were London's golden couple, young and beautiful and wildly in love. Forced apart by her scheming relatives and his clandestine career, Lilibet and Roland buried their passion beneath years of duty and self-denial, until a chance holiday encounter changes everything they ever knew about themselves...and each other. But Miss Elizabeth Harewood is now the Countess of Somerton, estranged wife of one of England's most brutal and depraved aristocrats, and she can't afford the slightest hint of scandal to her name. When Roland turns up mysteriously at the castle where she's hidden herself away, she struggles to act as a lady should, but the gallant lover of her youth has grown into an irresistibly dashing and dangerous man, and temptation is only a single kiss away...

Hana-Kimi, Volume 16

ISBN: , SKU: , AUTHOR: Nakajo, Hisaya, PUBLISHER: Viz Media, Japanese-American track-and-field star Mizuki is transferring to a high school in Japan, but not just any high school To be close to her idol, high jumper Izumi Sano, she's going to an all-guys' high school...and disguising herself as a boy But as fate would have it, they're more than classmates - they're roommates Now, Mizuki must keep her secret in the classroom, the locker room, and her own bedroom. And her classmates, and the weird school nurse, must react to the new transfer student who looks like a very pretty boy...

The Case of the Mixed-Up Mutts

ISBN: , SKU: , AUTHOR: Butler, Dori Hillestad / Tugeau, Jeremy, PUBLISHER: Albert Whitman & Company, Buddy was adopted from the P-O-U-N-D and he likes his new family, but he's still searching for Kayla-his first family. What has happened to them? He hopes to solve that mystery soon, but right now he's got another urgent case-two dogs, Muffin and Jazzy, have been switched How can Buddy get poor Muffin and Jazzy back to their real owners?

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Women and the Food Cycle: Case Studies and Technology

ISBN: , SKU: , AUTHOR: Unifem / Carr, Marilyn, PUBLISHER: Practical Action, This collection of articles includes case studies of attempts to improve small-scale food processing, remembering that 'small is beautiful, but difficult'. Case studies cover grain and fruit processing, baking, beekeeping, and small-scale oil production.

National Lampoon's Big Book of True Facts: Brand-New

ISBN: , SKU: , AUTHOR: Rubin, Scott / Naughton, Jay, PUBLISHER: Rugged Land Books, At long last, a completely new and unique collection of National Lampoon's wacky, true, and amazingly stupid True Facts. Before Jay Leno's "Headlines," before the New York Post's "Weird but True," there was National Lampoon's "TRUE FACTS"-hilarious real-life advertisements, stupefying signs, weird wedding announcements, and other completely absurd-but-true samples of real-life funny stuff.

Emily's Legs

ISBN: , SKU: , AUTHOR: King-Smith, Dick / Ayto, Russell, PUBLISHER: Hodder Children's Books, Emily was like her 99 brothers and sisters, until she won all the eight-legged races at spider sports. People grew suspicious. And then, they counted her legs. She had ten It's not her fault, but everyone turns against her. But there's something very special about Emily's legs that will change her life for ever.

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